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From the Publisher
Praise for the authors’ first book Rework"Rework is brilliant...It's fantastic. If you are starting a business, or thinking about starting a business, or running a business, or breathing air, this is a book you should read." --Brad Field, MIT Technology Review
"Rework takes aim at marketing, hiring, and other disciplines associated with building a business as if they were bottles lined up against a wall. Then it blows them away...Fried and Hansson are the Henry David Thoreaus of entrepreneurship." --Leigh Buchanan, Inc. Magazine
"Rework is a Webby manifesto for post-recession success. Forget about strategic planning, [the authors] advise. And ignore your competition--unless you feel like picking a public fight." --Nick Summers, Newsweek
"I want to buy a copy for everyone I know either to validate their current business practices or to expose them to alternative ways of doing things." --Alexis Rodich, Washington Post
"This book is short, fast, sharp and ready to make a difference. It takes no prisoners, spares no quarter and gives you no place to hide, all at the same time...Stop reading the review...Buy the book"--Seth Godin, Guest Review, Amazon
"Read this book multiple times to help give you the courage you need to get out there and make something great." -- Tony Hsieh, CEO, Zappos.com
"Stripped of all big words and fancy strategies, Rework's collection of short, inspiring essays advocates a 'less is more' approach to starting your own business, handing out tips on increasing productivity and debunking myths in business. And based on the success of 37Signals, it looks like their advice is worth holding onto." --Sheryl Sulistiawan, Fast Company
"An Elements of Style for building profitable businesses in a web-savvy world. Each chapter is two to five pages long and delivers [the authors'] tactics and principles fat-free, without fluff." --Tim Ferriss, Fourhourworkweek.com
"Shines a 21st Century light on the running of a business...By far the most useful and provocative business book I've read in recent years." --Kevin Partner, PC Pro
"A small manifesto on the art of launching and running a company in the Web age. If you've ever thought of starting your own business, consider Rework your recipe book."--Farhad Manjoo, Slate
Overview
The Industrial Revolution's "under one ...