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From the Publisher'Lesser's book maps out important new directions for Renaissance scholarship.' Forum for Modern English Studies
'This is a book that offers a new direction for the study of early modern playbooks, a way of reading that will be responsive not only to bibliographical evidence but also to the earlier readings that it creates …'.
'Lesser's radical approach permits a radical clarity … he casts a dazzling and original light onto the public moment of these plays' birth.'
'Lesser's findings are of considerable importance to publishing history … scholarly and thought-provoking … Through his four absorbing case histories Zachary Lesser offers a study of the highest importance not only to bibliography and the history of the English book trade but also to many other areas of historical, literary, and cultural studies.'
-Review of English Studies
' … most interesting and useful … especially interesting and original [of all those published during the year].… This is a genuinely original approach and yields important new insights into the reception of the plays he considers … Lesser makes a convincing case that attention to publishers can yield important information about how plays were read.'
-Studies in English Literature
'Lesser has written an excellent book … a genuinely new contribution to the field … It will be hard for anyone who has read his book to go on to read an early modern play without paying attention, in a way they are unlikely to have done before, to the identity of its publisher …'
-Renaissance and Reformation
"By making the publisher his agent and the publisher's specialty his backdrop, Lesser creates a new canon of literature for investigation and a new method for recovering early reader response. He also destabilizes many foundational principles of print history and literary criticism--that the author is the source of a text's meaning, that the print industry is a passive if unreliable conduit of meaning, and that the political culture that informs a text is the one in place when the text was composed."