Research and Evaluation for Business [With CDROM] / Edition 1

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Overview

Research and Evaluation for Business is intended for use in either a one or two semester introductory business statistics course. The focus of the text is on decision making based on data analysis. This is a real data, and problem-oriented text that teaches the actual practice of statistical thinking, management of decision making for tool selection, assumptions management, outcome interpretation, and reporting. The text incorporates, where appropriate, Excel and Minitab commands and output in examples and exercises.

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Editorial Reviews

Booknews
Introducing statistics in the context of business research, Pelosi (Western New England College), Theresa M. Sandifer (Southern Connecticut State U.) and Uma Sekaran (Southern Illinois U.) present 20 chapters that emphasize statistical reasoning, interpretation, and decision making. Topics include the role of statistical thinking in business research, language, graphical displays, measurement, data collection methods, numerical descriptors, probability, the research proposal, sampling distribution and confidence intervals, hypothesis testing, needs assessment and evaluation, inferences and comparisons, experimental design, regression analysis, time series and forecasting, analysis of qualitative data, nonparametric statistics, the research report, and grant writing and publishing. The included CD-ROM contains data sets. Annotation c. Book News, Inc., Portland, OR (booknews.com)
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Product Details

  • ISBN-13: 9780471390886
  • Publisher: Wiley
  • Publication date: 5/28/2000
  • Edition description: BK&CD-ROM
  • Edition number: 1
  • Pages: 896
  • Product dimensions: 8.50 (w) x 11.00 (h) x 1.30 (d)

Table of Contents

* The Language of Statistics
* Graphical Displays of Data
* Numerical Descriptors
* Probability
* Sampling Distributions and Confidence Intervals
* Hypothesis Testing: An Introduction
* Inferences: One Population
* Inferences: Two Populations
* ANOVA and Experimental Design
* Simple Linear Regression and Correlation
* Time Series Analysis
* The Analysis of Qualitative Data

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  • Anonymous

    Posted October 19, 2003

    Be prepared to buy supplemental books

    My entire class hated this book. It is vague, doesn't flow well, and the exercises seem to not match the examples provided, leaving you clueless on many occasion. There is a very minimal index and glossary and there needs to be a place that has all the Excel help in one place. One classmate says, 'Worst textbook ever!' Be leery of any class that uses this text.

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