Resorts: Management and Operation / Edition 3

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Overview

The 3rd Edition of Resorts: Management andOperation is a summary of almost 30 years of thought, analysis,and research into the field of resort management written from abusiness viewpoint yet takes into account the unique structure ofresorts. The text is divided into three sections. Each section hasa philosophical basis for the inclusion of the subsequentprinciples and practices.

The first section covers major types of resorts: those that aremountain-based, beach-based and golf/tennis based. Two chapters aredevoted to each of the various resort types. The first chapters ofeach resort type focuses on development issues with the impact onoperations noted throughout. The second chapter in each resort typedeals with guest profiles and management issues. The second sectionhighlights what makes managing a resort different from managing a'regular' hotel. The final section features a newly expandedchapter on spas, pools, and indoor water parks along withindividual chapters on specialty resorts, cruise ships and casinos,reflecting the importance of these types of properties.

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Editorial Reviews

Booknews
This text provides students and professionals with essential information on resort-specific issues, focusing on recreational facilities, lodging/food and beverage, and guest activities. It explains the relationship between the natural resource base and the development of recreational facilities, discusses the operational and logistical challenges that resort managers face, and demonstrates the development of revenue-producing activities based on demographic and psychographic factors. Coverage encompasses ski areas, golf and tennis resorts, spas, theme parks, and gaming. Mill teaches in the School of Hotel, Restaurant, and Tourism Management at the University of Denver. Annotation c. Book News, Inc., Portland, OR (booknews.com)
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Product Details

  • ISBN-13: 9781118071823
  • Publisher: Wiley
  • Publication date: 9/21/2011
  • Edition description: New Edition
  • Edition number: 3
  • Pages: 480
  • Sales rank: 326,890
  • Product dimensions: 7.40 (w) x 9.30 (h) x 1.20 (d)

Meet the Author

Robert Christie Mill, PhD, CHA, is a Professor in the School of Hotel, Restaurant, and Tourism Management in the Daniels College of Business at the University of Denver.

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Table of Contents

Chapter 1: Resorts: An Introduction.

Chapter 2: Mountain Based Resorts: The Impact of Development onOperations.

Chapter 3: Mountain-Based Resorts: Managing the Operation.

Chapter 4: Beach Resorts and Marinas: The Impact ofDevelopment on Operations.

Chapter 5: Beach Resorts and Marinas: Managing theOperation.

Chapter 6: Golf/Tennis-Based Resorts: The Impact of Developmenton Operations.

Chapter 7: Golf-Based Resorts: Managing the Operation.

Chapter 8: Resort Operations: The Importance of RecreationalAmenities.

Chapter 9: The Uniqueness of Timeshare Resort Operations.

Chapter 10: Resort Operation: The Importance of GuestActivities.

Chapter 11: Resort Operations: The Importance of Retail.

Chapter 12: Spas, Pools, and Indoor Waterparks.

Chapter 13: Specialty Resorts.

Chapter 14: Cruise Ships: Floating Resorts.

Chapter 15: Casinos.

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