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The 3rd Edition of Resorts: Management andOperation is a summary of almost 30 years of thought, analysis,and research into the field of resort management written from abusiness viewpoint yet takes into account the unique structure ofresorts. The text is divided into three sections. Each section hasa philosophical basis for the inclusion of the subsequentprinciples and practices.
The first section covers major types of resorts: those that aremountain-based, beach-based and golf/tennis based. Two chapters aredevoted to each of the various resort types. The first chapters ofeach resort type focuses on development issues with the impact onoperations noted throughout. The second chapter in each resort typedeals with guest profiles and management issues. The second sectionhighlights what makes managing a resort different from managing a'regular' hotel. The final section features a newly expandedchapter on spas, pools, and indoor water parks along withindividual chapters on specialty resorts, cruise ships and casinos,reflecting the importance of these types of properties.
This text provides students and professionals with essential information on resort-specific issues, focusing on recreational facilities, lodging/food and beverage, and guest activities. It explains the relationship between the natural resource base and the development of recreational facilities, discusses the operational and logistical challenges that resort managers face, and demonstrates the development of revenue-producing activities based on demographic and psychographic factors. Coverage encompasses ski areas, golf and tennis resorts, spas, theme parks, and gaming. Mill teaches in the School of Hotel, Restaurant, and Tourism Management at the University of Denver. Annotation c. Book News, Inc., Portland, OR (booknews.com)