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Restart: New Systems in Graphic Design
     

Restart: New Systems in Graphic Design

by Emily King
 
The multilayered, fragmented, postmodern style of graphic design revolutionized by desk-top computing has run its course. Anything that could be tried has been tried. Graphic design today has entered a new period, one of greater experimentation that often takes place outside the commercial realm and forces us to reconsider what we have taken as a given. What has

Overview

The multilayered, fragmented, postmodern style of graphic design revolutionized by desk-top computing has run its course. Anything that could be tried has been tried. Graphic design today has entered a new period, one of greater experimentation that often takes place outside the commercial realm and forces us to reconsider what we have taken as a given. What has emerged is a radical body of work that is rapidly redefining the very nature and scope of design.

As presented in this dynamic international showcase of the world's hottest thirty-seven studios, three sensibilities characterize this avant-garde: "Code," "Generic," and "Disjunction." "Code" looks at the innovative ways designers, tired of using the computer as a tool with applications that are analogous to conventional media, are becoming creative programmers, unleashing the computer's processing powers to discover new worlds of extreme beauty. Designers in "Generic" confront the ordinary to offer us an offbeat system of signs, symbols, and meanings that are still strangely familiar. Finally, "Disjunction" considers work that appropriates anything to advance its own, often self-interested aims, whether they be political, social, aesthetic, or even personal.

All of these approaches respond in their different ways to the problems facing the graphic designer, and while none endeavors to set out a single systematic solution for design, many suggest unexpected and entirely original ways to communicate images and words. In the ever-shifting realm of contemporary culture, Restart offers a new grid. With over 600 illustrations in color and black and white.

Author Biography: Emily King has an MA in design history from London's Royal College of Art and a PhD from Kingston University that addresses the design of typefaces in the first decade after the introduction of desk-top-publishing technology. She is design editor of Frieze magazine and a regular contributor to design publications, including Eye. She taught history of design at the RCA for five years.

Christian Küsters holds degrees from the London College of Printing and Yale University. He has established CHK Design, his own London-based company, and launched Acme Fonts, a digital type foundry. Küsters teaches at Camberwell College of Arts and is art director of Architectural Design magazine. He has written for such magazines as Eye, Baseline and Graphics International.

Product Details

ISBN-13:
9780789306395
Publisher:
Rizzoli
Publication date:
11/01/2001
Pages:
176
Product dimensions:
8.20(w) x 11.60(h) x 0.70(d)

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