The Retail Doctor's Guide to Growing Your Business: A Step-by-Step Approach to Quickly Diagnose, Treat, and Cure


It's one of the toughest economies in years, but don't fear-the doctor is in

Are you among the thousands of retailers frustrated by market challenges and looking for ways to take control of your business? Are you looking for the advice of an expert consultant, but unable to spend the money? Then The Retail Doctor's Guide to Growing Your ...

See more details below
$15.72 price
(Save 21%)$19.95 List Price
Other sellers (Paperback)
  • All (13) from $4.76   
  • New (6) from $10.57   
  • Used (7) from $4.76   


It's one of the toughest economies in years, but don't fear-the doctor is in

Are you among the thousands of retailers frustrated by market challenges and looking for ways to take control of your business? Are you looking for the advice of an expert consultant, but unable to spend the money? Then The Retail Doctor's Guide to Growing Your Business is for you.

By providing a step-by-step approach to evaluate your current business practices, The Retail Doctor offers professional guidance

  • Redesign your organizational structure
  • Reap the maximum returns on your investment
  • Keep your business financially healthy

Following the advice in these pages will help you devise a sound strategy to accomplish your goals and outperform your competitors. You'll also gain clear insight into all areas of human resource management, sales training, merchandising methods, and marketing.

While your competitors are looking for a magic bullet to solve their problems, with The Retail Doctor's Guide to Growing Your Business, you can be making changes that will guarentee enormous returns and financial success.

Read More Show Less

What People Are Saying

From the Publisher
‘‘DON’T BUY THIS BOOK IF YOU ARE A COMPETITOR OF MINE!—but otherwise Bob Phibbs has great advice that that will enable you to make more money and have a successful business.’’
—Tom Sullivan, Chairman/Founder, Lumber Liquidators

‘‘There’s no denying that retailers have taken a beating lately. But the smart ones find a way to stop the bleeding and start looking ahead for new opportunities. With his plainspoken style and real-world anecdotes, Bob Phibbs gets back to basics and provides a helpful guide for entrepreneurs determined to survive the current downturn—and position themselves for the next big upswing.’’
—Rod Kurtz, Senior Editor, Inc. magazine

‘‘Everyone knows that it is important to gain sales, but most do not know what that really takes or how to do it. This book will lead you on a journey that describes, analyzes, and provides real world examples how to really affect change with your business. If you will follow the treatment given, you’ll be rewarded with the most important measures of a business’s success—profits, not just sales.’’
—Georgette Mosbacher, President and CEO, Borghese Cosmetics

‘‘Bob Phibbs presents more useful information in his typically direct and thought-provoking style that challenges you to really assess the performance of your business, your employees, and most importantly yourself. We often talk about personality types in leadership training and development, but it is not typically thought about in relation to the customer. Bob shows how these personality types play a role for you, your employees, and your customer, and how it can be most useful in looking for new approaches.’’
—Kurt Rachdorf, Retail Operations Senior Manager, LEGO

‘‘Phibbs’ no-nonsense approach to understanding your business and how to improve it is direct and refreshing. The concept of being objective and taking responsibility for your business can quickly make all the difference between success and failure, and Bob brings that to the table right from the start of this book. Great inspiration for any business owner!’’
—Jeff Janke, Vice President, Retail Alliance Programs, Hunter Douglas Window Fashions

‘‘Bob blends his extensive retail experience and his direct style to tell it like it is. As retailers, we may not always likewhat he says, but it’s hard to argue with the basics of running a successful business. In a market influenced by almost endless competition for the consumer’s dollar, retailers need to continually ask themselves tough questions about what TRULY differentiates their offering. Bob effectively reminds us of this hard reality. Bob’s analytical approach allows us to better understand the filter throughwhichwe see our businesses. Only by adjusting our focus are we able to evaluate the true state of affairs.
—Alistair Linton, Director of Retail Development, Benjamin Moore Paints

‘‘During my 30 years in the small business arena, Bob stands out as a ‘pro’s pro’ in retail marketing. If you’re determined to accelerate your growth, his street-smart book is a must. Buy it, read it, do it!’’
—Steve Olson, Publisher, Franchise Update Media Group

‘‘Phibbs’ new book addresses everything necessary to take the pulse of your retail operation so you can find the cure. Whether it’s managing staff, merchandising, or producing real sales, it prescribes a hands-on, real world, step-by-step approach to managing your business. Good news! The Doctor is in the house.’’
—Joseph Dagley, Yamaha Motor University

‘‘Bob Phibbs has been my go-to retail expert for many years and his book shows why: he draws from a deep well of knowledge, presenting his advice in practical, easy-to-digest fashion. By explaining how entrepreneurs can evaluate themselves and their customers, Phibbs tailors this book to specific individual types that retailers will be quick to recognize. This is not a shallow primer, but a comprehensive prescription from The Retail Doctor1.’’
—Karen E. Klein, Small Business Columnist, and the Los Angeles Times

‘‘Nothing in business is guaranteed. However, The Retail Doctor’s Guide to Growing your Business is guaranteed to help you gain insight into the do’s and don’ts of successful retailing. Consider this book your survival manual to compete in the challenging world of retail.’’
—Dean F. Shulman Sr., Vice President, Brother International

‘‘If you want to grow your business, the book in your hand right now is the place to start. Bob Phibbs is one of the top retail experts in the country; he’s not called The Retail Doctor1 for nothing. This step-by-step guide will show you—using real life examples and savvy strategies—just how to get from here to where you want to be. My prescription for small business success is to read The Retail Doctor’s1 Guide to Growing Your Business.’’
—Steven D. Strauss, USA Today Small Business Columnist and author of The Small Business Bible.

‘‘Bob’s approach is no-nonsense, and his back-to-basics philosophy is something a lot of retailers need to hear right now. I would advise keeping a highlighter handy.’’
—James Bickers, Senior Editor,

Read More Show Less

Product Details

  • ISBN-13: 9780470587171
  • Publisher: Wiley
  • Publication date: 5/3/2010
  • Edition number: 1
  • Pages: 246
  • Sales rank: 457,785
  • Product dimensions: 5.90 (w) x 8.90 (h) x 0.80 (d)

Meet the Author

Bob Phibbs, known nationwide as the Retail Doctor, is a popular motivational speaker and small business consultant who has transformed thousands of businesses throughout the world with his straightforward, proven advice.

Read More Show Less

Table of Contents


Introduction: What's Ailing You?

Chapter 1. Financials Are the Vital Signs to Measuring Your Success.

Chapter 2. The Anatomy of Successful Retail Store.

Chapter 3. The Right Employees Are Your Most Important Asset – How to Hire Right.

Chapter 4. Sell It or You're Dead.

Chapter 5. Clone Yourself to Train Effectively.

Chapter 6. Building and Coaching Your Team.

Chapter 7. What You Don't Know about the Web Could Kill You.

Chapter 8. It's Up to You Now.

The 13 Steps to Being a Top Salesperson.

About the Author.


Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star


4 Star


3 Star


2 Star


1 Star


Your Rating:

Your Name: Create a Pen Name or

Barnes & Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation


  • - By submitting a review, you grant to Barnes & and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Terms of Use.
  • - Barnes & reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously
Sort by: Showing all of 2 Customer Reviews
  • Anonymous

    Posted October 25, 2011

    Highly Recommend book!

    Great sound advice for increasing your bottom line and training your staff on the sales process.

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted May 27, 2010

    No text was provided for this review.

Sort by: Showing all of 2 Customer Reviews

If you find inappropriate content, please report it to Barnes & Noble
Why is this product inappropriate?
Comments (optional)