Retail Graphics: From Signage to Logos and Everything for In-Store

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Overview

A virtual catalog of ideas for inspired retail design

The retail industry is one of the most competitive and, as a result, challenging arenas for graphic designers. The expectation for creativity and originality is extremely high, yet the success rate of many retail ventures is quite low-so getting the marketing and branding right is essential for survival. This book will provide a wealth of graphic design inspiration from a variety of retail businesses, offering designers, ...

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1,000 Retail Graphics (PagePerfect NOOK Book)

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More About This Book

Overview

A virtual catalog of ideas for inspired retail design

The retail industry is one of the most competitive and, as a result, challenging arenas for graphic designers. The expectation for creativity and originality is extremely high, yet the success rate of many retail ventures is quite low-so getting the marketing and branding right is essential for survival. This book will provide a wealth of graphic design inspiration from a variety of retail businesses, offering designers, retail marketers, and business owners a vast collection of innovative options. Like the other books in Rockport's 1,000 series, the pages will pop with ideas for promotions, signage, tags, advertisements, flyers, bags, logos, and ad premiums such as novelties, giveaways, and more.

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Product Details

  • ISBN-13: 9781592533367
  • Publisher: Rockport Publishers
  • Publication date: 5/1/2007
  • Series: 1000 Series
  • Pages: 320
  • Sales rank: 921,391
  • Product dimensions: 9.25 (w) x 9.25 (h) x 0.87 (d)

Meet the Author

JGA has evolved to become one of the leading design, brand strategy and architectural firms specializing in transactional environments in the U.S.? Since 1971. Recognized as a Top Ten Retail Design Firm by Interior Design magazine and named winner in a myriad of environmental and graphic design competitions, JGA recent award-winning projects include: Brookstone, Hershey's, Jaguar, The North Face, Godiva Chocolatier, Spencer's and Metropark. For more information, visit JGA.com.
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Table of Contents


Introduction     9
Brand Identity: CH1-0001-0120     10
Printed Material: CH2-0121-0440     44
Promotional: CH3-0441-0540     134
Packaging: CH4-0541-0695     162
Environments: CH5-0696-0845     206
Signage: CH6-0846-0960     248
Touchpoints: CH7-0961-1000     282
Directory & Index     296
About the Author     320
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Sort by: Showing all of 2 Customer Reviews

  • Posted April 13, 2009

    Great for Inspiration and Ideas.

    I definitely think if you need some ideas this is a good book. I'm not sure the price is worth it, but the visuals are unbeatable.

    Was this review helpful? Yes  NoThank you for your feedback.   Report this reviewThank you, this review has been flagged.

  • Anonymous

    Posted January 25, 2010

    No text was provided for this review.

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