Rethink: Key Concepts by Ric Merrifield | NOOK Book (eBook) | Barnes & Noble
Rethink: Index

Rethink: Index

3.2 10
by Ric Merrifield
     
 

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Read the following excerpt from Rethink, Index.

 

A

A350 jet (Airbus), 98

A380 jet (Airbus), 96

ACSI (American Customer Satisfaction Index), 9

Adam

Overview

This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version.

Read the following excerpt from Rethink, Index.

 

A

A350 jet (Airbus), 98

A380 jet (Airbus), 96

ACSI (American Customer Satisfaction Index), 9

Adam Aircraft , 148-149

airline industry

   Airbus

    A350 jet, 98

    A380 jet, 96

   Boeing 787 Dreamliner, 93-99

   Eclipse, 134

   flight check-in procedures, 17-18

   JetBlue, 99-105

Alcoa, 41-48, 57

Alenia Aeronautica, 99

Alexander, Whit, 150, 152, 154, 166, 167. See also Cranium

All Nippon Airways, 98

Amazon.com, 106, 163, 169-186

   Amazon Web Services, 178-183

    Amazon Mechanical Turk (MTurk), 182-183

    Elastic Compute Cloud (EC2),    178-179

   Fulfillment by Amazon, 180

   Simple Storage Service (S3), 179

   Develop-Soft ware “what,” 177-178

   Distribute-Products “what,” 176-177

   Fulfill-Orders “what,” 173

   Fulfill-Order “what,” 175

   Kindle, 184-185

   Sell-Books “what,” 173-174

Amazon Mechanical Turk (MTurk), 182-183

 

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Product Details

ISBN-13:
9780131366626
Publisher:
Pearson Education
Publication date:
03/24/2009
Sold by:
Barnes & Noble
Format:
NOOK Book
Sales rank:
286,830
File size:
86 KB

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Rethink 3.2 out of 5 based on 0 ratings. 10 reviews.
RolfDobelli More than 1 year ago
Business architect Ric Merrifield says many executives get hung up on the "hows" of running a firm: the techniques, tactics and technologies their companies use to operate. In the process, they fail to focus on the all-important "whats" of their enterprises, that is, central functions like manufacturing quality products, fulfilling orders, satisfying customers and so on. Lost in superfluous details, these leaders can't see their real priorities. Merrifield says that for many such executives, basic rethinking is in order. In this book, he explains how to take a fresh look at your business to identify and prioritize your core activities. Although the metaphorical overload of "whats" and "hows" might make you want to ask, "Who's on first?" this is a solid take on leading innovation. getAbstract recommends it to any executives who suspect they may need to refocus or broaden their perspectives about their organizations.
Anonymous More than 1 year ago
This book is literally a few handful of pages long and seems to be targeted to a specific situation. It takes precious time to explain words that don't need any explanation at all. Also, the reviews state that someone else has reviewed the book but I have seen no other reviews at all. Hmmmmm?
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