Rhetorical Code Studies: Discovering Arguments in and around Code
Winner of the 2017 Sweetland Digital Rhetoric Collaborative Book Prize                                                                                          Software developers work rhetorically to make meaning through the code they write. In some ways, writing code is like any other form of communication; in others, it proves to be new, exciting, and unique. In Rhetorical Code Studies, Kevin Brock explores how software code serves as meaningful communication through which software developers construct arguments that are made up of logical procedures and express both implicit and explicit claims as to how a given program operates.

Building on current scholarly work in digital rhetoric, software studies, and technical communication, Brock connects and continues ongoing conversations among rhetoricians, technical communicators, software studies scholars, and programming practitioners to demonstrate how software code and its surrounding discourse are highly rhetorical forms of communication. He considers examples ranging from large, well-known projects like Mozilla Firefox to small-scale programs like the “FizzBuzz” test common in many programming job interviews. Undertaking specific examinations of code texts as well as the contexts surrounding their composition, Brock illuminates the variety and depth of rhetorical activity taking place in and around code, from individual differences in style to changes in large-scale organizational and community norms.

Rhetorical Code Studies holds significant implications for digital communication, multimodal composition, and the cultural analysis of software and its creation. It will interest academics and students of writing, rhetoric, and software engineering as well as technical communicators and developers of all types of software.
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Rhetorical Code Studies: Discovering Arguments in and around Code
Winner of the 2017 Sweetland Digital Rhetoric Collaborative Book Prize                                                                                          Software developers work rhetorically to make meaning through the code they write. In some ways, writing code is like any other form of communication; in others, it proves to be new, exciting, and unique. In Rhetorical Code Studies, Kevin Brock explores how software code serves as meaningful communication through which software developers construct arguments that are made up of logical procedures and express both implicit and explicit claims as to how a given program operates.

Building on current scholarly work in digital rhetoric, software studies, and technical communication, Brock connects and continues ongoing conversations among rhetoricians, technical communicators, software studies scholars, and programming practitioners to demonstrate how software code and its surrounding discourse are highly rhetorical forms of communication. He considers examples ranging from large, well-known projects like Mozilla Firefox to small-scale programs like the “FizzBuzz” test common in many programming job interviews. Undertaking specific examinations of code texts as well as the contexts surrounding their composition, Brock illuminates the variety and depth of rhetorical activity taking place in and around code, from individual differences in style to changes in large-scale organizational and community norms.

Rhetorical Code Studies holds significant implications for digital communication, multimodal composition, and the cultural analysis of software and its creation. It will interest academics and students of writing, rhetoric, and software engineering as well as technical communicators and developers of all types of software.
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Rhetorical Code Studies: Discovering Arguments in and around Code

Rhetorical Code Studies: Discovering Arguments in and around Code

by Kevin Brock
Rhetorical Code Studies: Discovering Arguments in and around Code
Rhetorical Code Studies: Discovering Arguments in and around Code

Rhetorical Code Studies: Discovering Arguments in and around Code

by Kevin Brock

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Overview

Winner of the 2017 Sweetland Digital Rhetoric Collaborative Book Prize                                                                                          Software developers work rhetorically to make meaning through the code they write. In some ways, writing code is like any other form of communication; in others, it proves to be new, exciting, and unique. In Rhetorical Code Studies, Kevin Brock explores how software code serves as meaningful communication through which software developers construct arguments that are made up of logical procedures and express both implicit and explicit claims as to how a given program operates.

Building on current scholarly work in digital rhetoric, software studies, and technical communication, Brock connects and continues ongoing conversations among rhetoricians, technical communicators, software studies scholars, and programming practitioners to demonstrate how software code and its surrounding discourse are highly rhetorical forms of communication. He considers examples ranging from large, well-known projects like Mozilla Firefox to small-scale programs like the “FizzBuzz” test common in many programming job interviews. Undertaking specific examinations of code texts as well as the contexts surrounding their composition, Brock illuminates the variety and depth of rhetorical activity taking place in and around code, from individual differences in style to changes in large-scale organizational and community norms.

Rhetorical Code Studies holds significant implications for digital communication, multimodal composition, and the cultural analysis of software and its creation. It will interest academics and students of writing, rhetoric, and software engineering as well as technical communicators and developers of all types of software.

Product Details

ISBN-13: 9780472901043
Publisher: University of Michigan Press
Publication date: 03/18/2019
Series: Sweetland Digital Rhetoric Collaborative
Sold by: Barnes & Noble
Format: eBook
Pages: 232
File size: 634 KB

About the Author

Kevin Brock is Assistant Professor of Composition and Rhetoric in the Department of English Language and Literature at the University of South Carolina.

Table of Contents

Contents List of Tables List of Practice Scripts List of Figures Introduction 1. Toward the Rhetorical Study of Code What Does Rhetorical Code Studies Involve? Digital Rhetoric Critical Code Studies Software Studies Technical Communication Rhetorical Code Studies’ Gains and Contributions From Algorithm to Algorithmic Culture Algorithmic Criticism in the Humanities Arguments in Code as Algorithmic Meaning Making Conclusions 3. “I Have No Damn Idea Why This Is So Convoluted”: Analyzing Arguments Surrounding Code Rhetorical Scholarship on Online Discourse Communities The Rhetorical and Social Makeup of Open Source Software Development Communities Developers’ Rhetorical Awareness of Their Coding Practices Conclusions 4. Developing Arguments in Code: The Case of Mozilla Firefox Mozilla Firefox: A Code Study Conclusions 5. Composing in Code: A Brief Engagement with JavaScript Procedural Progymnasmata Exercises in Repetition: Looping Exercises in Style: FizzBuzz Exercises in Repetition: Object Creation Exercises in Arrangement: Bubble Sort Exercises in Invention: enthymemeGenerator.js Conclusions 6. Conclusions Rhetorical Code Studies Thus Far Assessing Computational Action A Future for Rhetorical Code Studies Bibliography Index
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