Ribbon Culture: Charity, Compassion and Public Awareness / Edition 1

Ribbon Culture: Charity, Compassion and Public Awareness / Edition 1

by S. Moore
     
 

ISBN-10: 0230549217

ISBN-13: 9780230549210

Pub. Date: 01/17/2008

Publisher: Palgrave Macmillan UK

This book explores the history, meaning, and sociological implications of awareness campaigns, seeing them as personal displays of compassion in a culture where empathy is a by-word for authenticity. It also highlights how charities use awareness campaigns to reach their audience, and the transformation of charity into a commercial enterprise.

Overview

This book explores the history, meaning, and sociological implications of awareness campaigns, seeing them as personal displays of compassion in a culture where empathy is a by-word for authenticity. It also highlights how charities use awareness campaigns to reach their audience, and the transformation of charity into a commercial enterprise.

Product Details

ISBN-13:
9780230549210
Publisher:
Palgrave Macmillan UK
Publication date:
01/17/2008
Edition description:
2008
Pages:
190
Product dimensions:
5.51(w) x 8.50(h) x 0.02(d)

Related Subjects

Table of Contents

Introduction Ribbon-Wearing: Towards a Theoretical Framework Flags and Poppies: Charity Tokens of the Early Twentieth Century Ribbon Histories Symbolic Uses ofthe Ribbon 'Showing Awareness' and the 1960s Counter-Culture: Breaking Rules and Finding the Self Worry as a Manifestation of Awareness: The Implications of 'Thinking Pink' The Commercialisation of Charity and the Commodification of Compassion Conclusion

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