The Ride of a Lifetime: Doing Business the Orange County Choppers Way

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New Jersey 2010 Softcover First Edition; First Printing Near Fine with no dust jacket; Book is in new condtion, with a square binding, tight and bright pages, no observable or ... significant wear, marking, or scuffing; overall exceptionally presentable 9780470563427. 0.63 x 8.82 x 5.91 Inches; 173 pages; Tough, smart business advice from the star of the hit TLC reality show "American Chopper"Now in paperback, The Ride of a Lifetime elucidates the business principles that have made Paul Teutul Sr. and Orange County Choppers a household name. Paul's smart, commonsense business wisdom works for businesses both big and small in any industry. Here, he shows you firsthand how he built a uniquely successful business by working hard and demanding it from others; encouraging and embracing unfettered creativity; establishing well-defined roles for every team member and demanding they support each other; and using honest conflict and confrontation to solve problems and constantly innovate. Paul and his sons build the bes Read more Show Less

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Overview

If you think ripping down the highway on a badass custom chopper is the ultimate thrill ride, try running your own business. Bikers and entrepreneurs share at least one trait-they do it their way, without compromise.

The Ride of a Lifetime takes you inside the head of Paul Teutul, Sr., and shows you how he runs the world's most famous bike-building business, Orange County Choppers. If you only know Paul from American Chopper, you don't know the values upon which he built the business, the risks he took to get there, or how he manages the ups and downs of life as an entrepreneur.

The Ride of a Lifetime takes you beyond the television show to reveal the real nuts and bolts of running a successful business. Teutul is loud, brash, and in your face. But he's got the kind of real-world business insight you can't get from a seminar or an MBA. So put on your boots and tighten up your chinstrap, because building a business isn't some joyride-but it IS The Ride of a Lifetime.

Product Details

  • ISBN-13: 9780470563427
  • Publisher: Wiley, John & Sons, Incorporated
  • Publication date: 4/12/2010
  • Edition number: 1
  • Pages: 208
  • Sales rank: 107,272
  • Product dimensions: 5.90 (w) x 8.90 (h) x 0.60 (d)

Meet the Author

Paul Teutul, Sr., a veteran of the Merchant Marine during the Vietnam War, is the founder of Orange County Choppers, one of the world's premier builders of custom motorcycles. Since 2002, he and his business have been the subject of the hit TLC show American Chopper. For more information, please visit www.orangecountychoppers.com.

Table of Contents

FOREWORD.

ACKNOWLEDGMENTS.

INTRODUCTION.

Chapter 1: Choices.

Chapter 2: No Thanks, Pardner.

Chapter 3: Passion.

Chapter 4: Welcome Change.

Chapter 5: Building a Reputation.

Chapter 6: Stay Organized.

Chapter 7: Hire Good People.

Chapter 8: Learn to Trust Others.

Chapter 9: Take Care of Your Employees.

Chapter 10: All in the Family.

Chapter 11: Learn from Your Mistakes.

Chapter 12: Giving Back.

Chapter 13: Never Sell Out.

Chapter 14: Always Follow Your Dreams.

Customer Reviews

Average Rating 3.5
( 12 )

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Sort by: Showing all of 12 Customer Reviews
  • Posted May 1, 2009

    more from this reviewer

    I Also Recommend:

    Excellent Place to Mine For Gold

    I gave a similar review to Mike Krzyzewski's book - The Gold Standard: Building a World-Class Team. As a corporate director of human resources, I am continually looking at various books for business and leadership advice. More often than not, I find the real gold nuggets embedded not in management books but tomes covering a wide array of genres. For me, this is one of those books. Most management books are simply repackaged repeats of the same drivel so we must look outside of own arena.

    Teutrul has built a company that has a tremendous amount of passion and creativity. I believe there are lessons to be learned from this enterprise. From this book, I was able to find golden nuggets in the following topics:

    . Work Hard
    . Demand Hard Work from Others
    . Embracing Creativity
    . Team Member Roles
    . Team Support
    . Using Conflict Positively

    If a person can forge an entire group of eccentrics into a highly successful, cohesive team, then I am willing to listen and hopefully learn.

    For those who like relating bikes to business, I would suggest reading Zen and the art.

    I hope you find this review helpful

    Michael L. Gooch, SPHR - Author of
    Wingtips with Spurs

    Was this review helpful? Yes  No   Report this review
  • Posted March 3, 2009

    one of the best cuys in the world

    i really injoy your show i watch it all the time and also i watch it just to see paul sr do his thing

    Was this review helpful? Yes  No   Report this review
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