The Right-Brain Business Plan: A Creative, Visual Map for Success

The Right-Brain Business Plan: A Creative, Visual Map for Success

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by Jennifer Lee
     
 

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Millions of artists, entrepreneurs, crafters, and solopreneurs dream of making a living doing what they love. But turning their vision into a viable business plan can feel like trying to fit a square peg into a round hole. Jennifer Lee knows what it's like to make the entrepreneurial leap - and how to do it successfully. The key is showing creative types how to use -… See more details below

Overview

Millions of artists, entrepreneurs, crafters, and solopreneurs dream of making a living doing what they love. But turning their vision into a viable business plan can feel like trying to fit a square peg into a round hole. Jennifer Lee knows what it's like to make the entrepreneurial leap - and how to do it successfully. The key is showing creative types how to use - rather than stifle - the imagination and intuition that make them creative in the first place. Lee's illustrated, colorful worksheets and step-by-step instructions are playful yet practical, enabling readers to get down to the essential business of defining their vision and nailing down plans for funding, marketing, networking, and long-term strategy. Both budding and seasoned business owners will benefit from Lee's wonderfully original approach.

Editorial Reviews

From the Publisher

“If you think of business planning as boring, well, you haven’t read this book yet. This is not business as usual....Jump right in!”
— from the foreword by Chris Guillebeau, author of The Art of Non-Conformity

“Who says you can’t rock Wall Street and wear purple at the same time? Jennifer Lee opens the door for artists, healers, and brilliant souls to take their passion into the marketplace.”
Tama J. Kieves, bestselling author of This Time I Dance!

“This is one of those rare books I cannot wait to mark up, get paint on, and really use....If you yearn to do your own thing but believe you can’t...stop that voice in your head right now and listen to Jennifer Lee’s funky, delightful, seasoned help instead.”
Jennifer Louden, author of The Life Organizer

“Move over, spreadsheets — this is business planning for the rest of us.”
Andrea J. Lee, CEO of The Wealthy Thought Leader

Product Details

ISBN-13:
9781577319450
Publisher:
New World Library
Publication date:
02/15/2011
Sold by:
Barnes & Noble
Format:
NOOK Book
Sales rank:
368,533
File size:
8 MB

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