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Sales Management Strategy: Sun Tzu's The Art of War for Sales Force Success
     

Sales Management Strategy: Sun Tzu's The Art of War for Sales Force Success

by Gary Gagliardi
 
Recognized by the Independent Publishers Book Award as one of the best Business books of the year. Two books in one, the complete award-winning, 2001 Gagliardi translation of Sun Tzu's The Art of War and a line-by-line adaptation of its principles for sales managers. The complete text of The Art of War is shown one stanza at a time follower by the sales management

Overview

Recognized by the Independent Publishers Book Award as one of the best Business books of the year. Two books in one, the complete award-winning, 2001 Gagliardi translation of Sun Tzu's The Art of War and a line-by-line adaptation of its principles for sales managers. The complete text of The Art of War is shown one stanza at a time follower by the sales management adaptation.

Written by America's leading authority on the use of Sun Tzu's methods in modern business competition, Gary Gagliardi. This book is based of Gary's 30-year career managing and training sales forces, including the sales force of the Inc. 500 company he founded. This book was written specifically for sales managers as a companion for our most popular book, The Art of Sales, which was written for salespeople.

The book includes a Forward explaining the application of Sun Tzu's ideas to sales management and an Introduction that provides an overview of Sun Tzu's competitive system. It also contains a glossary of the key Chinese concepts on which Sun Tzu based his science.

Readers can see that they are getting a proven philosophy that has survived 2,500 years, not just another sales theory from the expert of the month.

Product Details

BN ID:
2940014334921
Publisher:
Science of Strategy Institute
Publication date:
03/11/2012
Sold by:
Barnes & Noble
Format:
NOOK Book
File size:
744 KB

Meet the Author

Recognized by the Independent Publishers Book Award as one of the best Business books of the year. Two books in one, the complete award-winning, 2001 Gagliardi translation of Sun Tzu's The Art of War and a line-by-line adaptation of its principles for sales managers. The complete text of The Art of War is shown one stanza at a time follower by the sales management adaptation.

Written by America's leading authority on the use of Sun Tzu's methods in modern business competition, Gary Gagliardi. This book is based of Gary's 30-year career managing and training sales forces, including the sales force of the Inc. 500 company he founded. This book was written specifically for sales managers as a companion for our most popular book, The Art of Sales, which was written for salespeople.

The book includes a Forward explaining the application of Sun Tzu's ideas to sales management and an Introduction that provides an overview of Sun Tzu's competitive system. It also contains a glossary of the key Chinese concepts on which Sun Tzu based his science.

Readers can see that they are getting a proven philosophy that has survived 2,500 years, not just another sales theory from the expert of the month.

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