Sales Therapy: Effective Selling for the Small Business Owner

Sales Therapy: Effective Selling for the Small Business Owner

by Grant Leboff
     
 

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If you work in a small business, you have to know how to sell. Fullstop. But selling as most people know it doesn’t workanymore. It’s relationships that count.

Real selling is about understanding customers’ goals andhelping them to buy, not topping off a template presentationwith a pushy attitude. So how do you put relationships first

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Overview

If you work in a small business, you have to know how to sell. Fullstop. But selling as most people know it doesn’t workanymore. It’s relationships that count.

Real selling is about understanding customers’ goals andhelping them to buy, not topping off a template presentationwith a pushy attitude. So how do you put relationships first andstill get results?

Sales Therapy smashes the age-old sales model with aneffective new approach grounded in behavioural psychology. It isnatural and effortless to use because it mirrors the way peopleactually interact with each other. And it really works.

Thomas Power, Chairman of Ecademy, describes it as ‘One ofthe finest pieces of content on how to sell better in the21st Century.’

At last, you can commit those terrible ‘closingtechniques’ to the recycle bin. Sales Therapy willhelp you build great relationships with your customers while makingthe art of selling fun and effective and helping your business togrow.

PRAISE FOR SALES THERAPY

‘This is one of the finest pieces of content on how tosell better in the 21st Century. Grant you are absolutely rightwith your judgment’ Thomas Power, Chairman of Ecademy

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Editorial Reviews

From the Publisher
"This is a fascinating read and an exciting development forbusinesses."  (Personal Success, November 2007)

"Anyone who has to sell anything - from products and services tothemselves - should find the insights in this bookinvaluable."  (Human Capital Management, January2008)

“one of the best-selling sales books of the year.”(Daily Mirror, Wed 26th March 2008) 

Product Details

ISBN-13:
9781841127781
Publisher:
Wiley
Publication date:
12/04/2007
Pages:
206
Product dimensions:
5.30(w) x 8.40(h) x 0.80(d)

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