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Samuel Bronfman: The Life and Times of Seagram's Mr. Sam
     

Samuel Bronfman: The Life and Times of Seagram's Mr. Sam

by Michael R. Marrus
 

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As the creator of the Seagram whiskey empire, Sam Bronfman became a mythic figure in the business world, & in the years after his death the legend has developed further & further away from the life. This is the complete story of the man & the business he built. Bronfman was an intuitive leader & manager who knew his industry inside out & set the highest standards for

Overview

As the creator of the Seagram whiskey empire, Sam Bronfman became a mythic figure in the business world, & in the years after his death the legend has developed further & further away from the life. This is the complete story of the man & the business he built. Bronfman was an intuitive leader & manager who knew his industry inside out & set the highest standards for his products & himself. His life makes a fascinating tale of business, power, wealth, & ethnic politics. Sam Bronfman was a volatile, shrewd, & highly individualistic leader whose technical knowledge & financial acumen remain unchallenged.

Product Details

ISBN-13:
9780788157387
Publisher:
DIANE Publishing Company
Publication date:
10/01/1998
Pages:
551

Meet the Author

Michael R. Marrus is Professor of History at the University of Toronto and Fellow of the Royal Society of Canada. He has had visiting appointments at St. Antony's College, Oxford, UCLA, and the Hebrew University of Jerusalem. His award winning books include Vichy France and the Jews, with Robert O. Paxton (1983), The Unwanted: European Refugees in the Twentieth Century (1985), and The Holocaust in History (1987).

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