Saving the Media: Capitalism, Crowdfunding, and Democracy

The media are in crisis. Confronted by growing competition and sagging advertising revenue, news operations in print, on radio and TV, and even online are struggling to reinvent themselves. Many have gone under. For too many others, the answer has been to lay off reporters, join conglomerates, and lean more heavily on generic content. The result: in a world awash with information, news organizations provide citizens with less and less in-depth reporting and a narrowing range of viewpoints. If democracy requires an informed citizenry, this trend spells trouble.

Julia Cagé explains the economics and history of the media crisis in Europe and America, and she presents a bold solution. The answer, she says, is a new business model: a nonprofit media organization, midway between a foundation and a joint stock company. Cagé shows how this model would enable the media to operate independent of outside shareholders, advertisers, and government, relying instead on readers, employees, and innovative methods of financing, including crowdfunding.

Cagé’s prototype is designed to offer new ways to share and transmit power. It meets the challenges of the digital revolution and the realities of the twenty-first century, inspired by a central idea: that news, like education, is a public good. Saving the Media will be a key document in a debate whose stakes are nothing less crucial than the vitality of democracy.

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Saving the Media: Capitalism, Crowdfunding, and Democracy

The media are in crisis. Confronted by growing competition and sagging advertising revenue, news operations in print, on radio and TV, and even online are struggling to reinvent themselves. Many have gone under. For too many others, the answer has been to lay off reporters, join conglomerates, and lean more heavily on generic content. The result: in a world awash with information, news organizations provide citizens with less and less in-depth reporting and a narrowing range of viewpoints. If democracy requires an informed citizenry, this trend spells trouble.

Julia Cagé explains the economics and history of the media crisis in Europe and America, and she presents a bold solution. The answer, she says, is a new business model: a nonprofit media organization, midway between a foundation and a joint stock company. Cagé shows how this model would enable the media to operate independent of outside shareholders, advertisers, and government, relying instead on readers, employees, and innovative methods of financing, including crowdfunding.

Cagé’s prototype is designed to offer new ways to share and transmit power. It meets the challenges of the digital revolution and the realities of the twenty-first century, inspired by a central idea: that news, like education, is a public good. Saving the Media will be a key document in a debate whose stakes are nothing less crucial than the vitality of democracy.

19.95 In Stock
Saving the Media: Capitalism, Crowdfunding, and Democracy

Saving the Media: Capitalism, Crowdfunding, and Democracy

Saving the Media: Capitalism, Crowdfunding, and Democracy

Saving the Media: Capitalism, Crowdfunding, and Democracy

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Overview

The media are in crisis. Confronted by growing competition and sagging advertising revenue, news operations in print, on radio and TV, and even online are struggling to reinvent themselves. Many have gone under. For too many others, the answer has been to lay off reporters, join conglomerates, and lean more heavily on generic content. The result: in a world awash with information, news organizations provide citizens with less and less in-depth reporting and a narrowing range of viewpoints. If democracy requires an informed citizenry, this trend spells trouble.

Julia Cagé explains the economics and history of the media crisis in Europe and America, and she presents a bold solution. The answer, she says, is a new business model: a nonprofit media organization, midway between a foundation and a joint stock company. Cagé shows how this model would enable the media to operate independent of outside shareholders, advertisers, and government, relying instead on readers, employees, and innovative methods of financing, including crowdfunding.

Cagé’s prototype is designed to offer new ways to share and transmit power. It meets the challenges of the digital revolution and the realities of the twenty-first century, inspired by a central idea: that news, like education, is a public good. Saving the Media will be a key document in a debate whose stakes are nothing less crucial than the vitality of democracy.


Product Details

ISBN-13: 9780674968714
Publisher: Harvard University Press
Publication date: 04/04/2016
Sold by: Barnes & Noble
Format: eBook
Pages: 175
File size: 589 KB

About the Author

Julia Cagé is Professor of Economics at Sciences Po Paris and the author of Saving the Media and The Price of Democracy.

Table of Contents

Introduction For a New Form of Governance 1

Lost Illusions 3

The Media Are Not a Commodity 6

Media and Democracy 8

Saving the Media 10

1 The Information Age? 12

Information beyond the Media 13

Diversity of Legal Forms and Financing Arrangements 17

What Is News? 19

Journalists and Press Credentials 21

The Changing Size of the Journalistic Work Force 22

A Revolution in Journalism 25

Fewer and Fewer Journalists … per Paper 28

From Print to Web 30

Has Quality Content Decreased? 34

Has Online Content Increased? 37

2 The End of Illusions 41

The Birth of Ad-Supported Media 42

The Illusion of Ad-Supported Media 45

Less and Less Advertising 48

The Illusion of Competition 53

The Limits of Competition 55

The Perverse Effects of Competition 61

The Illusion of Vast Internet Audiences 64

The Illusion of Subsidized Media 70

The True Importance of Press Subsidies 72

Subsidies in Context 74

Reforming Subsidies to the Press 78

The Illusion of a New Golden Age 80

The Death of One Kind of Freedom 82

3 A New Model for the Twenty-First Century 89

Transcending the Laws of the Market 90

The Market 94

Nonprofit Media Organizations 95

Governance and Stock 99

Existing Nonprofit Media Organizations 101

The Price of Independence 106

Limits 108

Cooperatives 110

A New Model: The NMO 114

Capital and Power 118

Voting Rights in NMOs 120

Illustration 122

The Advantages of the NMO Model 125

An Alternative to Press Subsidies 129

Conclusion: Capitalism and Democracy 131

Replacing the Stagecoach 131

Endgame? 133

Notes 139

Index 155

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