Scientific Advertising

Scientific Advertising

5.0 2
by Claude Hopkins
     
 

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Scientific Advertising by Claude Hopkins is truly a timeless classic on the art of copywriting.
Many of the modern-day "gurus" have used this book as the foundation of their $500 to $5,000 marketing and advertising courses. It is reported that the information contained in this book alone has been responsible for literally millions of dollars in sales and

Overview

Scientific Advertising by Claude Hopkins is truly a timeless classic on the art of copywriting.
Many of the modern-day "gurus" have used this book as the foundation of their $500 to $5,000 marketing and advertising courses. It is reported that the information contained in this book alone has been responsible for literally millions of dollars in sales and profits.

Many readers do not grasp the concepts...
While others who read it are affected so deeply by it that it changes their entire way of doing business on and off the Internet and they go on to make personal fortunes.

Product Details

ISBN-13:
2940011911545
Publisher:
BuyNick, LLC
Publication date:
10/16/2003
Sold by:
Barnes & Noble
Format:
NOOK Book
Pages:
73
File size:
1 MB

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Scientific Advertising 5 out of 5 based on 0 ratings. 2 reviews.
Anonymous More than 1 year ago
Anonymous More than 1 year ago
I purchased this book. I haven't received it yet but let me tell you first hand from being employed at an advertising agency, that anything that has Ogilvy's name on it is worth looking into. Claude had indeed done a lot of amazing work and it will be an interesting read guaranteed. I recommend it already!