Read an Excerpt
The individual meets the future: An excerpt from THE SECOND CURVE
Current Career versus Future Career
The second curve is a little scary. If you see it coming at you, it can mean big changes, and no matter how many opportunities you see in that emerging second curve, it's still alien and new, and it can be frightening. For managers and employees alike, the second curve is tough to deal with. As Random House CEO Alberto Vitale says, "Now everyone has two jobs." You have to be working your second curve career even though you're committed on the first.
For the manager, there are those gnawing feelings in the gut. Is this a real second curve? Do we really have what it takes to pull it off? Am I the right leader for the second curve? What happens if we fail--to the company, and to me? In short, the second curve tests leadership abilities, and it demands vision, persuasive powers, and courage. You have to be very cool and a little bit nuts....
But these pressures--on managers and workers--shouldn't lead to despair. All of the growth--personally, professionally, financially--will be on the second curve. With a little luck and a lot of common sense, you'll be a winner. And in that spirit, here are some tips for managing second-curve careers:
Build on what you have. It's nice to reinvent yourself, but build your new career on existing interests and competencies. Connect with the second curve through one or more of your current strengths.
Bring the two-curve model home. If you have a spouse, a partner, a significant other, you have an opportunity to work the second curve as a team. The home-based business. The second-curve start-up. Theflaky new assignment.
Listen to Nike. Sometimes Just Do It is the best advice. Nobody knows exactly how the second curve will play out in your business. Look for the signs and signals described in this book, and then just do it.
Faith and loyalty vs. hope and courage. The key attributes of first-curve success are faith and loyalty. Faith that the company can deliver what it says in terms of products and services and loyalty to that organization. The second curve is about hope and is certainly about courage. The second curve is a pretty scary place because, as we have laid out, uncertainty abounds and the technology, the infrastructure, and the volatility of the market stretch the capacity of individuals to believe in themselves and the future.