The Secret Language of Leadership: How Leaders Inspire Action Through Narrative / Edition 1

Hardcover (Print)
Rent
Rent from BN.com
$8.37
(Save 70%)
Est. Return Date: 09/26/2014
Buy New
Buy New from BN.com
$20.71
Used and New from Other Sellers
Used and New from Other Sellers
from $7.17
Usually ships in 1-2 business days
(Save 74%)
Other sellers (Hardcover)
  • All (19) from $7.17   
  • New (10) from $16.25   
  • Used (9) from $7.17   

Overview

The Secret Language of Leadership

"Steve Denning is the Warren Buffett of business communication. He sees things others don't and is able to explain them so the rest of us can understand."—Chip Heath, coauthor, Made to Stick, and professor of organizational behavior, Graduate School of Business, Stanford University

"I highly recommend you get this book today and read it tonight. Tomorrow will be an entirely different kind of day if you do."—Jim Kouzes, coauthor of the best-selling The Leadership Challenge and 'A Leader's Legacy

How do leaders connect and engage with their audiences? In this sequel to The Leader's Guide to Storytelling, business narrative expert Steve Denning explains why traditional approaches to leadership communication don't work and reveals the hidden patterns that effective leaders use to spark change. The book shows how anyone can inspire enduring enthusiasm for a cause, even in skeptical, cynical, or even hostile audiences.

The book introduces the concept of 'narrative intelligence—an ability to understand and act and react agilely in the quicksilver world of interacting narratives. It shows why this ability is key to the central task of leadership, what its dimensions are, and how you can measure it.

The book's lucid explanations, vivid examples, and practical tips are essential reading for CEOs, managers, change agents, marketers, salespersons, brand managers, politicians, teachers, parents—anyone who is setting out to the change the world.

Read More Show Less

Product Details

  • ISBN-13: 9780787987893
  • Publisher: Wiley
  • Publication date: 10/12/2007
  • Series: J-B US non-Franchise Leadership Series , #40
  • Edition number: 1
  • Pages: 304
  • Sales rank: 307,438
  • Product dimensions: 6.32 (w) x 9.15 (h) x 1.14 (d)

Table of Contents


Preface: My Leadership Journey     vii
What Is Transformational Leadership?     1
Introduction: Ten Mistakes Transformational Leaders Make     3
The Secret Language of Leadership     21
The Language of Leadership: Key Enablers     51
Articulating a Clear, Inspiring Goal     53
The Leader's Own Story: Committing to the Goal     65
Mastering the Audience's Story     80
Cultivating Narrative Intelligence     92
Telling Truthful Stories     116
Leadership Presence: The Body Language of Leadership     132
The Language of Leadership: Key Steps     147
Getting People's Attention     149
Stimulating Desire     166
Reinforcing with Reasons     187
Continuing the Conversation     199
Epilogue     211
Presentation to the Change Management Committee of the World Bank: April 1996     221
Templates and Exercises     229
What's Your Narrative Intelligence?     235
Notes     245
Acknowledgments     265
About the Author     267
Index     269
Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star

(0)

4 Star

(0)

3 Star

(0)

2 Star

(0)

1 Star

(0)

Your Rating:

Your Name: Create a Pen Name or

Barnes & Noble.com Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & Noble.com that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & Noble.com does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at BN.com or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation

Reminder:

  • - By submitting a review, you grant to Barnes & Noble.com and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Noble.com Terms of Use.
  • - Barnes & Noble.com reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & Noble.com also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on BN.com. It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

 
Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously
Sort by: Showing all of 3 Customer Reviews
  • Posted February 27, 2009

    more from this reviewer

    Leading with a passion

    This isn't just another book about how to become a better manager; it's about how to use language to become an "inspirational leader" who can bring about transformation and lasting change. Stephen Denning explains that transformational leadership is not the sole providence of an extraordinary few. Anyone with enough vision, commitment and grit to master a basic set of skills that he calls the "language of transformational leadership" can become a leader who creates change. Denning turns away from aloof reasoning and dusty information, and advocates being provocative and inspirational instead. His only lapse is a love of repetition. getAbstract believes that leaders who want to master persuasive advocacy will enjoy this in-depth guide.

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted March 16, 2008

    Connect emotionally or nothing happens

    This book uses the same strong narrative and techniques on the reader - as is required to transform an organisation. Well researched and referenced, with practical and historical examples. Be ready to be passionate. Be ready for the traditional backlash.

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted February 21, 2011

    No text was provided for this review.

Sort by: Showing all of 3 Customer Reviews

If you find inappropriate content, please report it to Barnes & Noble
Why is this product inappropriate?
Comments (optional)