Seeing Red: The Red Auerbach Story

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Dan Shaughnessy, is the ideal author for this first-ever full-scale biography of Red Auerbach. In Seeing Red, he has crafted a vivid, true-to-life portrait of a living legend whose career spans the history of the NBA.

The first biography of Red Auerbach, the legendary coach and general manager of the Boston Celtics. Seeing Red traces Red's rise from the streets of Boston to the top of the NBA and on to Boston's Fanueil Hall, where his statue stands. Along the way, ...

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Reprint Good [ No Hassle 30 Day Returns ] [ Edition: Reprint ] Publisher: Crown Pub Date: 10/25/1994 Binding: Hardcover Pages: 302.

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Overview

Dan Shaughnessy, is the ideal author for this first-ever full-scale biography of Red Auerbach. In Seeing Red, he has crafted a vivid, true-to-life portrait of a living legend whose career spans the history of the NBA.

The first biography of Red Auerbach, the legendary coach and general manager of the Boston Celtics. Seeing Red traces Red's rise from the streets of Boston to the top of the NBA and on to Boston's Fanueil Hall, where his statue stands. Along the way, his goal was a common one--winning. Includes a foreword by Larry Bird. 8-page photo insert.

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Editorial Reviews

Publishers Weekly - Publisher's Weekly
Boston Globe columnist Shaughnessy The Curse of the Bambino here presents a fully realized biography of Red Auerbach, the crude, sensitive, brilliant victory-obsessed 76-year-old former Boston Celtics coach famous for lighting up a stogie in the final moments of a game when a win was assured. Best known for guiding his team to 11 NBA championships between 1957 and 1969, Auerbach, argues Shaughnessy, is not sufficiently appreciated for the other two dynasties his shrewd wheeling and dealing assembled: the teams led by John Havlicek and Dave Cowens in the 1970s and by Larry Bird, Robert Parish and Kevin McHale in the 1980s. At 29, Auerbach was a head coach when the pro game got off to a shaky start in 1946. He compiled astounding records both on the court and in the front office and brought many innovations to the game, not the least of which was seeking input from his players, all of whom, according to Shaughnessy, are admirers. His ex-opponents, purportedly, still hate him. Photos not seen by PW. Nov.
Library Journal
Sport memoirs usually chronicle the lives of notable players, yet this title is different. Shaughnessy has written an easy-to-read biography of Arnold "Red" Auerbach, the cigar-smoking legendary former coach and general manager of the Boston Celtics. Auerbach has been described as a genius and has been credited with revolutionizing the operation of a professional basketball franchise. As a beat reporter covering Celtic home games since 1982, the author is well acquainted with the idiosyncrasies of his irascible subject. Although three previous works on Auerbach exist, including Auerbach's own On and Off the Court LJ 11/1/85, Shaughnessy's study is the first definitive work. Complete with a foreword by Larry Bird, this story will please basketball aficionados. Recommended where demand warrants.-L.R. Little, Penticton P.L., British Columbia
Wes Lukowsky
Larry, Michael, Doc, and Magic may have made the National Basketball Association what it is today, but if it wasn't for Red Auerbach, there might not have been an NBA. Now in his late seventies, Auerbach remains the team president of the Boston Celtics, who won 11 titles in 13 years during one stretch in the 1950s and 1960s. Auerbach's signature was all over those teams: he coached the Celtics to nine titles and was the general manager for the rest. Among the stars he acquired and nurtured over the years are Bill Russell (perhaps the best player ever), Larry Bird, Kevin McHale, and Robert Parrish. Along the way, Auerbach has also alienated his peers with his successes and his arrogance. Shaughnessy, a columnist for the "Boston Globe", explores Auerbach's career, warts and all. He supplies quotes and anecdotes from Auerbach's friends, foes, and neutral observers. The consensus: Red is loyal but sometimes unforgiving; he's honest but not above tilting the wheel his way; he's a basketball genius but damn lucky, too. He's everything you'd expect in a living legend, and Shaughnessy certainly does him justice.
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Product Details

  • ISBN-13: 9780517596807
  • Publisher: Crown Publishing Group
  • Publication date: 10/25/1994
  • Edition description: 1st ed
  • Edition number: 1
  • Pages: 320
  • Product dimensions: 6.30 (w) x 9.24 (h) x 1.11 (d)

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