Seeing What's Next: Using the Theories of Innovation to Predict Industry Change [NOOK Book]

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Overview

Every day, individuals take action based on how they believe innovation will change industries. Yet these beliefs are largely based on guesswork and incomplete data and lead to costly errors in judgment. Now, internationally renowned innovation expert Clayton M. Christensen and his research partners Scott D. Anthony and Erik A. Roth present a groundbreaking framework for predicting outcomes in the evolution of any industry. Based on proven theories outlined in Christensen's landmark books The Innovator's Dilemma and The Innovator's Solution, Seeing What's Next offers a practical, three-part model that helps decision-makers spot the signals of industry change, determine the outcome of competitive battles, and assess ...
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More About This Book

Overview

Every day, individuals take action based on how they believe innovation will change industries. Yet these beliefs are largely based on guesswork and incomplete data and lead to costly errors in judgment. Now, internationally renowned innovation expert Clayton M. Christensen and his research partners Scott D. Anthony and Erik A. Roth present a groundbreaking framework for predicting outcomes in the evolution of any industry. Based on proven theories outlined in Christensen's landmark books The Innovator's Dilemma and The Innovator's Solution, Seeing What's Next offers a practical, three-part model that helps decision-makers spot the signals of industry change, determine the outcome of competitive battles, and assess whether a firm's actions will ensure or threaten future success. Through in-depth case studies of industries from aviation to health care, the authors illustrate the predictive power of innovation theory in action.

Editorial Reviews

Inc. Magazine
"Just as kids await the latest Harry Potter installment, so do business leaders look for Clayton M. Christensen's next offering."
—September 2004

Product Details

  • ISBN-13: 9781422154649
  • Publisher: Harvard Business Review Press
  • Publication date: 9/7/2004
  • Sold by: Barnes & Noble
  • Format: eBook
  • Pages: 312
  • Sales rank: 500,729
  • File size: 3 MB

Meet the Author

Clayton M. Christensen is the Robert and Jane Cizik Professor of Business Administration at Harvard Business School, with a joint appointment in Technology & Operations Management and General Management. Scott D. Anthony recently joined Innosight, LLC as a partner. Erik A. Roth recently joined McKinsey & Co. as a consultant in its Boston office.

Table of Contents

Section I: How to Use Theory to Analyze

1) Signals of Change; Where are the Opportunities?

2) Competitive Battles: How to Size Up Competitors

3) Firm Choices: Identifying What Choices Matter

4) Non-Market Factors Influence Innovation

Section II: Theory-Based Analysis

5) Disruptive Diplomas - The Future of Education

6) Disruption Spreads Its Wings - The Future of Aviation

7) Whither Moore's Law? - The Future of Semiconductors

8) Healing the 800-Pound Gorilla - The Future of Health Care

9) Innovation Overseas - Using Theory to Assess Corporate and Country Strategies

10) Breaking the Wire - The Future of Telecommunications

Conclusion: What's Next

Appendix

Glossary

Index

About the Authors

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