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Sell Your Book Like Wildfire: The Writer's Guide to Marketing and Publicity

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Overview


Promote and Sell Your Work!

You've written a book, but if it doesn't sell, what's the point? In Sell Your Book Like Wildfire, marketing expert Rob Eagar explains how to use the best promotional methods available to get your book noticed and drive sales. You'll learn how to:

  • Increase your book sales by ...
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Sell Your Book Like Wildfire: The Writer's Guide to Marketing and Publicity

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Overview


Promote and Sell Your Work!

You've written a book, but if it doesn't sell, what's the point? In Sell Your Book Like Wildfire, marketing expert Rob Eagar explains how to use the best promotional methods available to get your book noticed and drive sales. You'll learn how to:

  • Increase your book sales by driving readers to bookstores and online retailers
  • Build a brand that makes your books stand out from the crowd
  • Secure more media interviews and speaking engagements
  • Connect with key influencers who spread word of mouth
  • Create raving fans who buzz about your book on social media
Ignite your confidence to sell more books and make more money as an author. Whether you're a first-timer or an old-hand, self-published or traditionally published, a novelist or non-fiction writer, this is the only marketing guide you'll ever need.
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  • Sell Your Book Like Wildfire
    Sell Your Book Like Wildfire  

Editorial Reviews

From the Publisher

"I recommend Rob Eagar and his instruction to any author or publisher looking to take their next book campaign to a higher level."
--Dr. Gary Chapman, New York Times #1 bestselling author of The Five Love Languages series

"Rob Eagar's marketing principles can benefit any novelist and help increase book sales."
--Wanda Brunstetter, New York Times bestselling novelist of The Journey

"If you want to grow your author platform, increase your book sales, and create real life-change for your audience, this is the book you need."
--Lysa TerKeurst, New York Times bestselling author of Made to Crave

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Product Details

  • ISBN-13: 9781599634210
  • Publisher: F+W Media
  • Publication date: 6/7/2012
  • Pages: 284
  • Sales rank: 353,777
  • Product dimensions: 5.40 (w) x 8.30 (h) x 1.00 (d)

Meet the Author


Rob Eagar is the president of WildFire Marketing, a company that helps authors, speakers, and publishers spread their message and sell more books through innovative marketing strategies. He has consulted with numerous publishers and trained over 300 authors at all levels, from beginners to bestsellers. His client list includes New York Times best-selling authors, such as Dr. Gary Chapman, Wanda Brunstetter, and Lysa TerKeurst. In addition, he's consulted with numerous publishing houses, including Zondervan (division of HarperCollins), Howard Books (division of Simon & Schuster), Moody Press, Barbour Books, and Harvest House Publishers. His national media appearances include the CBS Early Show, the Los Angeles Times, CNN Radio, and the ABC Family Channel.
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Table of Contents

Preface 1

Chapter 1 Establish Your Expertise 4

Chapter 2 Light a Fire in Your Readers 20

Chapter 3 Make Your Mark with an Author Brand 38

Chapter 4 How to Build Book-Marketing Tools into Your Manuscript 54

Chapter 5 Start a Wildfire with Your Author Website 71

Chapter 6 How to Capture More Media Interviews 92

Chapter 7 Turn Media Interviews into Book Sales 110

Chapter 8 Feed the Beast: How to Use Amazon to Sell More Books 131

Chapter 9 The Skinny on Social Networking 143

Chapter 10 Working with a Publisher 167

Chapter 11 The Flammability of Free How to Drive Word of Mouth 194

Chapter 12 Sell Books Through Public Speaking 212

Chapter 13 Create Newsletters that Get Results 239

Chapter 14 Marketing Tips for Fiction 256

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Customer Reviews

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Sort by: Showing all of 3 Customer Reviews
  • Anonymous

    Posted January 11, 2013

    A must read for authors!

    As a traditionally published author of "Communications from the Other Side: Death Is Not the End of Life, Love or Relationships," I wanted to get my book into the hands of as many people as possible. I also knew I could count on my publisher for only so much towards this end.

    I bought several books hoping to learn how to sell more of my books and quite honestly, NONE OF THEM compare to this one. I read the book from cover to cover and after applying just ONE of the suggestions I read, there was a jump in the sales of my book!

    Whether you are self published, or "traditionally" published, you'll want to not only read this book, but follow the step by step program in it. You'll see your book start to sell like "wildfire."

    Mine did!

    1 out of 1 people found this review helpful.

    Was this review helpful? Yes  No   Report this review
  • Posted July 16, 2012

    Rob Eagar's book, "Sell Your Book Like Wildfire" is po

    Rob Eagar's book, "Sell Your Book Like Wildfire" is power-packed with step-by step usable instructions, showing the importance of choosing the right words and phrases to market your book, create a banner, a signature for e-mails, using your website to create utmost impact, and so much more. I was very encouraged especially to learn in the first chapters that "kindling" is what starts a wildfire. Nobody tries to ignite a log using a match or two, or even a box of matches. One has to use small kindling, and that kindling is word of mouth, people to people spreading the message about your book. That was so encouraging to me, as I am a new author of Christian fiction for children titled "Biff and Becka's Springtime Adventures" also available on Barnes & Noble. I highly recommend Rob's book; It has already helped me a lot!

    1 out of 1 people found this review helpful.

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted May 24, 2014

    Who wants to read a well written book full of great advice?

    I do. I do.

    Then look no further. This book is full of incredible suggestions for marketing your book. Author, Rob Eagar steers you in directions that will keep you on your toes when it comes to marketing.

    This book will not only give you ideas, it will lead you to the success you have always wanted.

    Dr. Bette Daoust
    Authors Success Guild

    Was this review helpful? Yes  No   Report this review
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