Selling Out: If Famous Authors Wrote Advertising

Selling Out: If Famous Authors Wrote Advertising

by Joey Green
     
 
Ever wonder how Karl Marx might have picthec Coca Cola? What kind of sales tactic Walt Whitman would have hit on to sell Fab laundry detergent? Wonder no more, because Joey Green has tackled these and other advertising gems--including Kafka's take on "Raid Kills Bugs Dead" and Nietzche's musings over "Where's the Beef?"

Overview

Ever wonder how Karl Marx might have picthec Coca Cola? What kind of sales tactic Walt Whitman would have hit on to sell Fab laundry detergent? Wonder no more, because Joey Green has tackled these and other advertising gems--including Kafka's take on "Raid Kills Bugs Dead" and Nietzche's musings over "Where's the Beef?"

Product Details

ISBN-13:
9780028608433
Publisher:
Simon & Schuster Adult Publishing Group
Publication date:
03/01/1996
Pages:
115
Product dimensions:
5.29(w) x 7.34(h) x 0.63(d)

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