The Seven Faces of Philanthropy (Nonprofit and Public Management Series): A New Approach to Cultivating Major Donors / Edition 1

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Available for the first time in paperback, Seven Faces of Philanthropy introduces to you the Seven Faces approach—a powerful tool that enables development professionals to maximize their effectiveness when approaching major donors for gifts. The authors identify and profile seven types of major donors and offer you detailed strategies on how to approach them. Both novice and expert fundraisers will find this framework a valuable supplement to existing strategies and techniques.

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Editorial Reviews

From the Publisher
"...both valuable insights and practical, focused advice..." (Third Sector, July 2006)
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Product Details

  • ISBN-13: 9780787960575
  • Publisher: Wiley
  • Publication date: 11/28/2001
  • Series: Nonprofit and Public Management Series
  • Edition description: With A New Introduction
  • Edition number: 1
  • Pages: 240
  • Sales rank: 414,247
  • Product dimensions: 5.92 (w) x 8.96 (h) x 0.72 (d)

Meet the Author

Russ Alan Prince is president of Prince & Associates, a leading consultancy in the private wealth field. Prince & Associates works with nonprofits, private banks, insurance companies, and investment management firms on strategic issues involving the private wealth markets. Prince is columnist for leading financial industry magazines and author of fifteen books in these interrelated fields, several coauthored with Karen Maru File.

Karen Maru File is associate professor of marketing at the University of Connecticut at Stamford. Her long-term research interests include global wealth, professional services marketing and philanthropy, interests which lead to her collaboration with Russ Alan Prince and Prince & Associates.

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Table of Contents

Preface ix

The Authors xiii

Introduction to the Paperback Edition xv

Introduction: A Powerful New Tool for Understanding Major Donors 1

Part 1 Profiling the Seven Faces of Philanthropy 13

1. The Communitarian: Doing Good Makes Sense 17

2. The Devout: Doing Good Is God's Will 31

3. The Investor: Doing Good Is Good Business 43

4. The Socialite: Doing Good Is Fun 56

5. The Altruist: Doing Good Feels Right 69

6. The Repayer: Doing Good in Return 81

7. The Dynast: Doing Good Is a Family Tradition 94

Part 2 Cultivating Major Donors with the Seven Faces Framework 107

8. Making Connections Through Charity Networks 111

9. Building Relationships with the Seven Philanthropic Personalities 128

10. Identifying Appropriate Giving Strategies 150

11. Sustaining Relationships Through Donor Centered Strategies 173

Conclusion: Applying the Seven Faces Framework 197

Appendix Research Methodology 203

References 207

Index 213

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Sort by: Showing all of 2 Customer Reviews
  • Anonymous

    Posted August 5, 2002

    Very helpful

    I loved this book! The Seven Faces of Philanthropy offers a very helpful donor-centered approach to interacting with donors. <p>Although thoroughly researched, the authors' humility is also refreshing. Prince and File specifically say they are not offering a framework that supplements, not replaces, the strategies and techniques our offices are using. Later, they acknowledge the limits and constraints with this framework but affirm that the strength is in the process. <p>Throughout the book, actual comments from donors illustrate the points the authors are making. I could almost hear donors I know talking to us through those quotations! As I read The Seven Faces of Philanthropy, I found myself scribbling notes in the margins about how I could implement the framework in my daily work. <p>I was disappointed that this reprint merely had a new introduction. Part Two is laden with statistics and I found myself wondering how they have changed in the last ten years. Nevertheless, this book is well worth reading and implementing.

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  • Anonymous

    Posted August 25, 2009

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