Sex and Money: Feminism and Political Economy in the Media / Edition 1

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It all comes down to sex and money: how the media are organized, how they work, what they say, who gets to say it, and to whom. That is the message this book delivers-and then parses for its meaning to society and culture. Forcefully and persuasively, this groundbreaking volume uses the media to show how questions of gender and economics are inextricably linked to issues of power in Western capitalist societies. Integrating political economy and feminism, it offers a new understanding of communication at the personal, experiential, institutional, and structural levels-and exposes all the subtle and complex ways in which sex and money are sutured into individuals' daily lives.

Contributors: Robin Andersen, Fordham U; Ellen Balka, Simon Fraser U; Amy Beer; Carolyn M. Byerly, Ithaca College; Ramona Curry, U of Illinois; Fred Fejes, Florida Atlantic U; Nancy Hauserman, U of Iowa; Michèle Martin, Carleton U, Canada; Stana Martin, Central Missouri State U; Lisa McLaughlin, Miami U, Ohio; Roopali Mukherjee, Indiana U; Angela R. Record; Karen Ross, Coventry U; H. Leslie Steeves, U of Oregon; Angharad N. Valdivia, U of Illinois; Janet Wasko, U of Oregon; and Justin Wyatt.

Eileen R. Meehan is associate professor of media arts at the University of Arizona. Ellen Riordan is assistant professor of mass communication at Miami University, Ohio.

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Product Details

  • ISBN-13: 9780816637881
  • Publisher: University of Minnesota Press
  • Publication date: 12/28/2001
  • Series: Commerce and Mass Culture Series, #7
  • Edition description: 1
  • Edition number: 1
  • Pages: 328
  • Product dimensions: 5.88 (w) x 9.00 (h) x 0.70 (d)

Table of Contents

Acknowledgments vii
Introduction ix
I. Theorizing the Connections: Sex, Money, Media
1. Intersections and New Directions: On Feminism and Political Economy 3
2. Feminist Theory and Political Economy: Toward a Friendly Alliance 16
3. Something Old, Something New: Lingering Moments in the Unhappy Marriage of Marxism and Feminism 30
II. In the Public Sphere: Work, Technology, Law
4. An Unsuitable Technology for a Woman? Communication as Circulation 49
5. The Invisibility of the Everyday: New Technology and Women's Work 60
6. The Political Economy of Women's Employment in the Information Sector 75
7. Sexual Harassment as an Economic Concern: Swedish and American Coverage of Astra 88
8. Single Moms, Quota Queens, and the Model Majority: Putting "Women" to Work in the California Civil Rights Initiative 100
9. Selling Women (Down the River): Gendered Relations and the Political Economy of Broadcast News 112
10. Gender and the Political Economy of Newsmaking: A Case Study of Human Rights Coverage 130
III. In the Private Sphere: Entertainment, Identity, Consumption
11. Weighing the Transgressive Star Body of Shelley Duvall 147
12. Periodical Pleasures: Magazines for U.S. Latinas 164
13. Born to Shop: Teenage Women and the Marketplace in the Postwar United States 181
14. Advertising and the Political Economy of Lesbian/Gay Identity 196
15. Gendering the Commodity Audience: Critical Media Research, Feminism, and Political Economy 209
16. The Thrill Is Gone: Advertising, Gender Representation, and the Loss of Desire 223
17. Xuxa at the Borders of U.S. TV: Checked for Gender, Race, and National Identity 240
Bibliography 257
Contributors 291
Index 295
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