The Shallows: What the Internet Is Doing to Our Brains [NOOK Book]

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Overview

Finalist for the 2011 Pulitzer Prize in General Nonfiction: “Nicholas Carr has written a Silent Spring for the literary mind.”—Michael Agger, Slate

“Is Google making us stupid?” When Nicholas Carr posed that question, in a celebrated Atlantic Monthly cover story, he tapped into a well of anxiety about how the Internet is changing us. He also crystallized one of the most important debates of our time: As we enjoy the Net’s bounties, are we sacrificing our ability to read and think deeply?



Now, Carr expands his ...

See more details below

Overview

Finalist for the 2011 Pulitzer Prize in General Nonfiction: “Nicholas Carr has written a Silent Spring for the literary mind.”—Michael Agger, Slate

“Is Google making us stupid?” When Nicholas Carr posed that question, in a celebrated Atlantic Monthly cover story, he tapped into a well of anxiety about how the Internet is changing us. He also crystallized one of the most important debates of our time: As we enjoy the Net’s bounties, are we sacrificing our ability to read and think deeply?



Now, Carr expands his argument into the most compelling exploration of the Internet’s intellectual and cultural consequences yet published. As he describes how human thought has been shaped through the centuries by “tools of the mind”—from the alphabet to maps, to the printing press, the clock, and the computer—Carr interweaves a fascinating account of recent discoveries in neuroscience by such pioneers as Michael Merzenich and Eric Kandel. Our brains, the historical and scientific evidence reveals, change in response to our experiences. The technologies we use to find, store, and share information can literally reroute our neural pathways.



Building on the insights of thinkers from Plato to McLuhan, Carr makes a convincing case that every information technology carries an intellectual ethic—a set of assumptions about the nature of knowledge and intelligence. He explains how the printed book served to focus our attention, promoting deep and creative thought. In stark contrast, the Internet encourages the rapid, distracted sampling of small bits of information from many sources. Its ethic is that of the industrialist, an ethic of speed and efficiency, of optimized production and consumption—and now the Net is remaking us in its own image. We are becoming ever more adept at scanning and skimming, but what we are losing is our capacity for concentration, contemplation, and reflection.



Part intellectual history, part popular science, and part cultural criticism, The Shallows sparkles with memorable vignettes—Friedrich Nietzsche wrestling with a typewriter, Sigmund Freud dissecting the brains of sea creatures, Nathaniel Hawthorne contemplating the thunderous approach of a steam locomotive—even as it plumbs profound questions about the state of our modern psyche. This is a book that will forever alter the way we think about media and our minds.

Editorial Reviews

Jonah Lehrer
While Carr tries to ground his argument in the details of modern neuroscience, his most powerful points have nothing do with our plastic cortex. Instead, The Shallows is most successful when Carr sticks to cultural criticism, as he documents the losses that accompany the arrival of new technologies.
—The New York Times
Newsweek
“A must-read for any desk jockey concerned about the Web’s deleterious effects on the mind.”
San Francisco Chronicle
“This is a lovely story well told—an ode to a quieter, less frenetic time when reading was more than skimming and thought was more than mere recitation.”
The 2011 Pulitzer Prize Committee
“A thought provoking exploration of the Internet’s physical and cultural consequences, rendering highly technical material intelligible to the general reader.”
Library Journal
Expanding on his provocative Atlantic Monthly article, "Is Google Making Us Stupid?," technology writer Carr (The Big Switch) provides a deep, enlightening examination of how the Internet influences the brain and its neural pathways. Computers have altered the way we work; how we organize information, share news and stories, and communicate; and how we search for, read, and absorb information. Carr's analysis incorporates a wealth of neuroscience and other research, as well as philosophy, science, history, and cultural developments. He investigates how the media and tools we use (including libraries) shape the development of our thinking and considers how we relate to and think about our brains. Carr also examines the impact of online searching on memory and explores the overall impact that the tools and media we use have on memory formation. His fantastic investigation of the effect of the Internet on our neurological selves concludes with a very humanistic petition for balancing our human and computer interactions. VERDICT Neuroscience and technology buffs, librarians, and Internet users will find this truly compelling. Highly recommended. [See Prepub Alert, LJ 2/1/10; seven-city tour.]—Candice Kail, Columbia Univ. Libs., New York
Kirkus Reviews
"Is Google making us stupid?" So freelance technology writer Carr (The Big Switch: Rewiring the World, from Edison to Google, 2008, etc.) asked in a 2008 article in the Atlantic Monthly, an argument extended in this book. The subtitle is literal. In the interaction between humans and machines, the author writes, machines are becoming more humanlike. And, "as we come to rely on computers to mediate our understanding of the world, it is our own intelligence that flattens into artificial intelligence." Carr provides evidence from batteries of neuroscientific research projects, which suggest that the more we use the Internet as an appendage of memory, the less we remember, and the more we use it as an aide to thinking, the less we think. Though the author ably negotiates the shoals of scientific work, his argument also takes on Sven Birkerts-like cultural dimensions. The Internet, he complains, grants us access to huge amounts of data, but this unmediated, undigested stuff works against systematic learning and knowledge. Yale computer-science professor David Gelernter has lately made the same arguments in a more gnomic, but much shorter, essay now making the rounds of the Internet. This privileging of the short and bullet-pointed argument to the considered and leisurely fits into Carr's theme as well. He observes that with RSS, Twitter, Google and all the other cutely named distractions his computer provides, he has become a less patient and less careful reader of key texts that require real work. It's a sentiment that one of his subjects, a philosophy major and Rhodes Scholar, brushes aside, saying, "I don't read books . . . I go to Google, and I can absorb relevant information quickly." Ah, but there's the rub-how can a novice know what's relevant?Similar in spirit to Jaron Lanier's You Are Not a Gadget (2010)-cogent, urgent and well worth reading. Author tour to Denver/Boulder, Seattle, San Francisco, Boston, New York, Washington, D.C., Austin, Texas. Agent: John Brockman
The Barnes & Noble Review

Just to give you advance notice, the following words are not a typographical or technological error: Whatifthebeginningofthispiecehadbeenwrittenlikethisyouwouldhavehadtosortofreadit outloudtoyourselfinordertounderstanditright?

In the early pages of The Shallows: What the Internet Is Doing to Our Brains, Nicholas Carr, the author of two previous and for the most part socially nonjudgmental books about the Web, reviews the enormous change that simply putting spaces between words, beginning somewhere around 1000 AD, made to the act and nature of reading. Before that absolutely brilliant invention, reading had to be done -- and was meant to be done -- more or less out loud. With the insertion of spaces (and the arrival of paragraphs and punctuation and standard word orders), reading began its transformation into something else entirely -- a deep, silent, much more rapid but also far more intellectually immersive act. "Readers [now] disengaged their attention from the outward flow of stimuli in order to engage it more deeply with an inward flow of words, ideas, and emotions," Carr writes. He also points out that this transformation "required complex changes in the circuitry of the brain, as contemporary studies of young readers show."

If you didn't realize this before, think about it now. It makes such intellectually dramatic sense. And it works as an excellent foundation for the main argument of this generally excellent and important book (which is an expansion of a widely-read piece Carr did not long ago for The Atlantic, "Is Google Making Us Stupid?"). That argument is:

  1. Neuroscientists have now irrefutably shown that our brains change their structure and function even after maturity, depending on what we do or don't use them for. This property of changeability is called neuroplasticity. This term is getting famous, and it should be.
  2. Every technological development that affects our process of cognition affects the physical nature and abilities of our brains. For instance, the invention of maps enormously expanded our understanding of certain aspects and measurements of geography, but it also (to use a term that Carr borrows from Marshall McLuhan) "numbed" our immediate sensory experience of the "lay of the land," just as high-speed travel does. GPSs can save lives, but their routine use topographically numbs us further.
  3. The necessity and ability to concentrate on a single task, intellectual or otherwise, is crucial for the formation of deep, long-term memories that ultimately enrich each other and produce what we call wisdom. Scientific research on the cellular level has shown that deep and concentrated cognitive exercise changes the synapses between neurons and the structures of the neurons themselves.
  4. The advent of the Internet has given us some wonderfully valuable new tools. You're using one right now, as you do when you print out a boarding pass at home, or find a recipe for rhubarb crisp, or listen to streaming music of a sort tailored to your personal preferences, or watch an episode of The Good Wife that you missed when it was first broadcast. Or find your own good wife, for that matter.
  5. But the Web's accompanying distractions and multi-tasking and data acceleration threaten our society's longstanding practice of and esteem for deep thought and reflection. The influx of competing messages that we receive?whenever we go online not only overloads our working?memory, it makes it much harder for our frontal lobes to?concentrate on any one thing. And thanks?once again to the plasticity of our neuronal pathways, the?more we use the Web, the more we train our brains to be distracted, to process information very quickly, but?without sustained attention.
  6. Finally, Carr concludes, "One of the greatest dangers we face as we automate the work of our minds, as we cede control over the flow of our thoughts and memories to a powerful electronic system is … a slow erosion of our humanness and our humanity."

Usually, I call this kind of doomy pronouncement "geezer talk," because it's what old people tend to indulge in as they fail to face -- and instead displace -- their own fears of death onto the state of the world as a whole. My parents did, yours probably did -- or do -- too. Not that Mr. Carr is old. He's about fifty, a former editor of the Harvard Business Review whose previous, comparatively neutral attitude toward the technological revolution seems now to have given way to the values of his still earlier incarnation as a Harvard MA in English and American Literature and Language. Because in The Shallows, he clearly and deeply values creative, literary, and philosophical endeavor above all others; he worries about their future, and proves, to my satisfaction anyway, that he is right to worry. This book is not geezer talk, then -- it's required reading for anyone who wants a cogent, comprehensive, and thoroughly researched statement of the techno-fears that, in however inchoate a way, many of us have harbored for going on a few decades now.

Two reservations -- one minor, the other more apocalyptic than geezer talk. The Shallows repeats a couple of its basic ideas more than it needs to, especially the McLuhanite concept that the medium eventually shapes us as much as, if not more than, we shape it. (By the way, when I just typed "the," this word-processing program suggested "themselves" as a convenient Enter shortcut. The. Just did it again. And when I typed in "pro," it suggested "process" instead of "program." Carr brilliantly analyzes the implications of this sort of "helpful" HAL-like technological usurpation.)

The other, more apocalyptic reservation: in saying that we are in danger of losing our "humanness" to the Internet and electronica in general, Carr is choosing to emphasize -- in fact, to posit as central and essential -- certain aspects of that humanness, while ignoring others, which I consider, in my amateur way, and very sadly, just as central and essential. I am talking about our species's tendency to constantly develop and invent and do things not only inimical to our better natures, but threatening to our very existence. To wit: environmental havoc, horrific weaponry, religious zealotry, overpopulation, dietary atrocities, greed. The very cortices and hippocampi and parietal lobes and such, whose higher, deeper functions Carr sees imperiled by the Internet, are what created the Internet in the first place. So wouldn't it be more accurate to say that we are allowing one (destructive) aspect of our humanness to beat up another (sublime) one? I'm afraid so.

--Daniel Menaker

Product Details

  • ISBN-13: 9780393079364
  • Publisher: Norton, W. W. & Company, Inc.
  • Publication date: 6/6/2011
  • Sold by: Barnes & Noble
  • Format: eBook
  • Pages: 280
  • Sales rank: 32,553
  • File size: 467 KB

Meet the Author

Nicholas Carr is the best-selling author of The Shallows, a Pulitzer Prize finalist, The Big Switch, and Does IT Matter? His articles and essays have appeared in The Atlantic, the New York Times, the Wall Street Journal, Wired, and The New Republic. He has been writer-in-residence at the University of California, Berkeley, and an executive editor of the Harvard Business Review. He lives in Colorado.

Table of Contents

Prologue

The Watchdog and the Thief 1

One Hal and Me 5

Two The Vital Paths 17

a digression on what the brain thinks about when it thinks about itself 36

Three Tools of the Mind 39

Four The Deepening Page 58

a digression on lee de forest and his amazing audion 78

Five A Medium of the Most General Nature 81

Six The Very Image of a Book 99

Seven The Juggler's Brain 115

a degression on the buoyancy of IQ scores 144

Eight The Church of Google 149

Nine Search, Memeory 177

a digression on the writing of this book 198

Ten A Thing Like me 201

Epilogue Human Elements 223

Notes 225

Further Reading 253

Acknowledgments 257

Index 259

Customer Reviews

Average Rating 4.5
( 48 )

Rating Distribution

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See All Sort by: Showing 1 – 20 of 47 Customer Reviews
  • Posted October 12, 2010

    Excellent! Significant conclusions.

    I picked this up after reading a review in a local paper - which thought it was too "shallow" for business readers. WRONG! Carr pulls together several strands of research and findings, and brings in the findings from scholarly journals to present several important consequences of the widespread use of the internet. The ideas are not all his, but he puts them together in a very well-written and readily digestible short read. We should all take note of his conclusions. The internet is changing the way we think - and we need to comprehend exactly how.

    4 out of 4 people found this review helpful.

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  • Posted August 15, 2010

    more from this reviewer

    I Also Recommend:

    The Shallows: Shallow Look at What Technology Is Doing to Our Brains

    Before this book was published, I looked forward to getting a copy with anticipation. I have been fascinated with what researchers are saying about the effects of the Web on our brains and and thought processes. Disappointingly, this book offers no groundbreaking insights in this topic, and for that matter any other. Carr opens the first chapters of this book with a long tedious history of the printed word and how that has affected thought and information processing. While this might be vital to his argument about how the Internet is changing the brain, it seems to go on forever. Could this information not been condensed into a chapter or so? Once Carr gets to the research on how the Web is changing our brains, he seems to go into long-drawn out descriptions of chemical processes and descriptions of physiological descriptions of how the Web is basically making us shallow thinkers, unable to think deeply about what we read and see on the Net. I was just a bit disappointed by Carr's treatment of a subject that has a great deal of merit, and a subject that needs to be discussed. In the end, this was one of those books that was difficult to finish. Plowing is the accurate term to describe how I moved through this book. While Carr does an adequate job of describing what the research says about how the Web is changing us, he does so in an uninspiring and didactic manner. This could have been an interesting book, but it reads too much like a diatribe against technology in general.

    3 out of 5 people found this review helpful.

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  • Posted June 9, 2010

    Mildly distractable? I highly recommend this book for you

    What initially hooked me was a review about "The Shallows" in Wired Magazine (June 2010). It took awhile to get to the real meat of the subject, but when it did, I couldn't stop underlining, highlighting, note taking, and star making - several chapters are now a complete mess, but I wouldn't have it any other way.

    I know this book is not for everyone, because some of us are more distractable than others. Unfortunately, I'm ADHD, and quite easily distracted. However, on the positive side, once I'm enthralled there's no end to my energy and ability to research a topic thoroughly. Oh well.

    I highly recommend this for anyone who spends time on the internet, or knows people who do, because it's an important read. If you don't recognize the characteristics today, chances are you will in the near future, because I believe it resembles behavior that could be referred to as techchnology induced ADHD (or close to it).

    Finally, here is a blog I've started (early June 2010) that is initially (parts 1 - 4 & notes) based on the Wire Mag review. Beyond that I'm developing more content based on my own revelations, observations, research and especially how I'm fighting the daily battle of distractedness on & off the Net.

    please visit http://velorep.com/b2b-blog

    2 out of 3 people found this review helpful.

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  • Anonymous

    Posted January 31, 2011

    Thought provoking and rich in historical context,The Shallows is an even handed look at what is gained and lost as a result of the emrrgegence of the I-brain.

    The strength of this book is the historical context that the Age of Information is understood compared to similar pivitol developments such as the printing press. How our brains changed in relation to these sweeping changes is described. Not surprisingly, we both gained and lost aptitudes. What would have made this book even better would been practical suggestions to navigate this new territory to optimize our gains and minimize our losses.

    1 out of 1 people found this review helpful.

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  • Anonymous

    Posted May 8, 2012

    Interesting.

    Im not sure I agree with everything the author states, but the book was very interesting and gave me a lot to think upon.

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  • Posted March 25, 2011

    more from this reviewer

    Thoughtful essays on how the Internet drives brain changes and cultural transformations

    Business author Nicholas Carr enters Malcolm Gladwell territory with an insightful, far-reaching book of essays on how your brain works, how the Internet alters your perceptions and habits, and what the consequences of those alterations might be. Stretching from Aristotle to Google, Carr seeks to understand the magnitude of the change the Internet presents, and to gauge whether that change is for good or ill. He does not offer answers to his more provocative philosophical questions, preferring that the reader sort those out. But he frames these fascinating queries in detailed disquisitions on futurism, the creation of computing, the history of the written word and the evolution of science's notions of the brain and how it functions. His relaxed writing style provides a companionable read, as if you were having a great conversation with a brilliant stranger. getAbstract recommends this enjoyable, nourishing book to everyone who's ever wondered how working on a computer might be affecting their lives and their brains.

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