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Shaping Web Usability: Interaction Design in Context / Edition 1
     

Shaping Web Usability: Interaction Design in Context / Edition 1

by Albert N. Badre
 

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ISBN-10: 0201729938

ISBN-13: 2900201729930

Pub. Date: 02/28/2002

Publisher: Addison-Wesley

"Al Badre's book is about an everlasting truth—a truth that many people, many companies, many organizations have learned the hard way. That is, when designing technological systems for people to use, one must take into account the characteristics of the users, and the nature of the task, and the knowledge, experience, biases, strengths, and weaknesses that

Overview

"Al Badre's book is about an everlasting truth—a truth that many people, many companies, many organizations have learned the hard way. That is, when designing technological systems for people to use, one must take into account the characteristics of the users, and the nature of the task, and the knowledge, experience, biases, strengths, and weaknesses that the users bring to the task. In the case at hand, the task is using the World Wide Web."

—James D. Foley, coauthor of Computer Graphics: Principles and Practice

All successful computer applications have one thing in common: They are designed with the user in mind. Author Al Badre has for years contributed to the ideas and methods needed to make any computer application fully usable. In Shaping Web Usability, he adapts and applies this firmly rooted knowledge and practice specifically to the Web.

Badre recognizes that Web sites comprise a unique application, where designers face a host of complex issues, including dynamic content, a broad and diverse audience, multiple entry points, intolerance of steep learning curves, and one-click abandonment. And with the arrival of handheld devices, Web designers confront additional difficult issues. Offering a structured approach to Web usability, Shaping Web Usability describes several contexts in which each site must be viewed, from the genre to which it belongs to the individual page. The book then provides a concrete methodology for designing a site effectively for the convenience, practicality, and pleasure of its users.

Inside, Web designers will find useful information on such topics as:

  • Links, buttons,site maps, and indexes for smooth site navigation
  • Keywords and site search engines
  • Effective design of home, content, and transaction pages
  • Achieving a balance between Web usability and impressive graphics
  • Retrofitting Web pages for small-screen and mobile devices
  • Addressing users' information-processing limits
  • Designing Web sites for older adults
  • Addressing the international cultural context of the Web
  • Specific guidelines to support design excellence
  • Using an iterative design process with continuous testing to
  • maximize Web usability
  • Constructing storyboards and interactive prototypes
  • Conducting task analysis to discover the sequence of events visitors use to reach their goals

Numerous real-world examples illustrate the book's concepts, techniques, and guidelines. This one book puts decades of knowledge and experience into the hands of every Web designer.



Product Details

ISBN-13:
2900201729930
Publisher:
Addison-Wesley
Publication date:
02/28/2002
Edition description:
New Edition
Pages:
304

Table of Contents

Forewordxi
Prefacexiii
Acknowledgmentsxv
1.Human Computer Interaction for the Web1
From Human Factors to Usability: A Short History of HCI3
Origins3
Focus on the User Interface4
User Interface Software5
Usability5
Focusing on the Web6
HCI Principles for the Web6
User-Centered Design7
Early Human Factors Input7
Task Environment Analysis7
Iterative Design and Continuous Testing8
Web Usability8
Themes10
Designing for Context10
Designing for the User Experience11
2.Web Usability Strategy13
Scenarios14
Context15
The Userview Process18
Goals and Requirements21
User Culture26
Web Interface Guidelines Specialization31
Constructing Storyboards and Interactive Prototypes33
3.The Web Environment37
The User Environment38
The Physical Space38
The Cognitive Space39
The Site Environment47
Scenarios51
Designing from Scenarios58
Simple versus Enriched Site Environments61
4.The Web User, Part 1: The Audience67
Understanding the Web User67
Defining an Audience69
Individual Differences69
Cognitive Processing Capabilities and Limits79
Generating an Audience Profile80
5.The Web User, Part 2: Older Adults91
Older Adults and the World Wide Web93
Characteristics of Older Users94
Movement Control94
Perception95
Cognition96
Web Design Features to Avoid98
Design Guidelines103
Usability Testing with Older Adults107
6.Designing for Web Genres109
Genre Content111
Genre Expression115
Genre Form119
Genre Evolution120
Genre Mixing123
7.The Web Site127
Conceptualizing the Site with a Visitor-Centered Focus128
Positioning the Content130
Speeding Up the Response134
Smoothing the Navigation135
Links138
Buttons and Controls139
Site Maps, Content Lists, and Indexes140
Landmarks and History Trails141
Keywords and Site Search Engines143
Assuring Reasonable Confidence in the Site's Privacy and Security144
Making the Site Visible145
Maintaining Quality146
8.The Web Page147
General Page Design Issues148
Consistency148
Coherence149
Placement of Information155
Information Coding155
Color156
Text Clarity160
Home, Content, and Transaction Pages161
The Home Page161
The Content Page163
The Transaction Page166
9.The Aesthetic Factor173
Usability and Aesthetics174
Simplicity and Enrichment180
The Use of Graphics186
10.From Desktops to Handhelds189
The Technology of Wireless Devices191
The Usability of Wireless Devices193
The Role of Context197
Small-Size Effects198
Effective Functionality and Task Preferences206
Information Presentation207
Interaction and Navigation210
Designer's Palette: Guidelines for Hand Web Design211
11.The Cultural Context213
Cultural Usability214
Culture-Specific Designs218
Designing for the Localized Web219
Genre-Localized Attributes220
Behaviors and Practices221
Icons, Symbols, Pictorials, and Artifacts222
Conventions and Formats223
Intangible Values and Dimensions225
Preferred Content226
12.Evaluating Web Usability229
Traditional Usability Testing230
Usability Testing for the Web231
Web-Focused Issues and Testing231
Web-Specific Test Plan Issues233
Web-Specific Evaluation Issues235
The Process of Web Evaluation236
Usability Evaluation Goal Setting237
Early Paper Testing237
Storyboard Testing238
Interactive Prototype Testing239
Frequently Asked Questions about Usability Evaluation240
Bibliography249
Index267

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