Shenson on Consulting: Success Strategies from the Consultant's Consultant

Shenson on Consulting: Success Strategies from the Consultant's Consultant

by Howard L. Shenson
     
 

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Based on Howard Shenson's wide-ranging expertise, it gives you a real-life, no-holds-barred account of what it's really like to go out on your own and fight to survive—and succeed—in the consulting business. Covers every phase of consulting, from establishing the business and sales and marketing to proposals and presentations, financial issues and

Overview

Based on Howard Shenson's wide-ranging expertise, it gives you a real-life, no-holds-barred account of what it's really like to go out on your own and fight to survive—and succeed—in the consulting business. Covers every phase of consulting, from establishing the business and sales and marketing to proposals and presentations, financial issues and client relations. Shenson covers the latest trends in the industry as tracked by his well-known newsletter Professional Consultant and Seminar Business Report and his many contacts in the business.

Product Details

ISBN-13:
9780471009252
Publisher:
Wiley
Publication date:
06/24/1994
Pages:
224
Product dimensions:
5.97(w) x 8.98(h) x 0.62(d)

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