Shopping with Freud

Shopping with Freud

by Rachel Bowlby, Bowlby Rachel
     
 

ISBN-10: 0415060079

ISBN-13: 9780415060073

Pub. Date: 11/15/1993

Publisher: Taylor & Francis

What is a consumer? Shopping with Freud looks at some of the surprising ways in which the consumer subject appears in a range of writings - from literature to marketing psychology to psychoanalysis.
Rachel Bowlby shows how ideas about consumption are brought to bear on contemporary conceptions of choice in areas that seem far removed from a

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Overview

What is a consumer? Shopping with Freud looks at some of the surprising ways in which the consumer subject appears in a range of writings - from literature to marketing psychology to psychoanalysis.
Rachel Bowlby shows how ideas about consumption are brought to bear on contemporary conceptions of choice in areas that seem far removed from a straightforward matter of shopping. She also shows that arguments and assumptions about the psychology of consumers themselves throw light on genderal questions of human psychology.

Product Details

ISBN-13:
9780415060073
Publisher:
Taylor & Francis
Publication date:
11/15/1993
Edition description:
New Edition
Pages:
140
Product dimensions:
5.50(w) x 8.50(h) x 0.34(d)

Table of Contents

Acknowledgments
1Introduction1
2Promoting Dorian Gray7
3'But she could have been reading Lady Chatterley': The obscene side of the canon25
4Lolita and the poetry of advertising46
5A happy event: The births of psychoanalysis72
6Frankenstein's woman-to-be: Choice and the new reproductive technologies82
7Make up your mind: Scenes from the psychology of selling and shopping94
Notes120
Index132

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