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Sure, many business managers would agree that ...
Sure, many business managers would agree that social media seems valuable, but how do you measure its benefits? Without the technical mumbo-jumbo, how does it contribute to competitive advantage? What are the driving forces behind social media? What are some practical ways to leverage social media to extend value to customers? Are there financial returns? Is there a planning process to running a social media campaign? How can a small business start using social media effectively tomorrow?
Simple Social Media was written for the small business manager in mind, to both confront these problems and to provide a practical understanding of the strategies behind social media lend to real, material benefits.
Posted February 14, 2011
This is a book that allows you to get a handle on social media in a way that you can implement quickly. The author has written in an accessible manner to simplify the social media; I have already corrected mistakes in my social media presence.Was this review helpful? Yes NoThank you for your feedback. Report this reviewThank you, this review has been flagged.