Size Matters: Effective graphic design for large amounts on information

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How can you achieve visual elegance in designs when faced with mountains of copy? With wit and pithy commentary from professionals at the coal face of design, Size Matters tackles the many problems facing designers dealing with large amounts of content. Never before has design had to deal with the organization of text, image, and detail on such a scale. Size Matters examines a wide range of problems and explains the elegant solutions of designers across the world, from the American Immigrant Wall of Honor on ...
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More About This Book

Overview

How can you achieve visual elegance in designs when faced with mountains of copy? With wit and pithy commentary from professionals at the coal face of design, Size Matters tackles the many problems facing designers dealing with large amounts of content. Never before has design had to deal with the organization of text, image, and detail on such a scale. Size Matters examines a wide range of problems and explains the elegant solutions of designers across the world, from the American Immigrant Wall of Honor on Ellis Island to the UK's redesigned Yellow Pages, via a Harley Davidson Exhibition. Issues of viewing rhythm, navigation, processing, and tracking are all covered. Stimulating, practical, insightful, and downright useful, Size Matters demands a place on the shelves of every working graphic designer -- and of anyone who appreciates beautiful, thoughtful design.
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Product Details

  • ISBN-13: 9782880467050
  • Publisher: Rockport Publishers
  • Publication date: 1/28/2004
  • Pages: 160
  • Product dimensions: 9.30 (w) x 11.08 (h) x 0.81 (d)

Table of Contents

Introduction 6
1 Structure 16
2 Hierarchies 46
3 Symbolism 72
4 Navigation 92
5 Economy 114
6 Information design 136
7 Contact details 156
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