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Magic tricks can fool us repeatedly because humans have deeply hardwired process of attention and awareness that can be manipulated as a form of mental jujitsu. Doctors Stephen Macknick and Susan Martinez-Conde have founded the discipline of neuromagic to study the brain-tricking techniques of great magicians. Their Sleights of Mind reveals secrets that extend far beyond the realm of disappearing rabbits. In fact, its implications include everything from sales pitches and marketing techniques to the diagnosis of autism. Even more captivating than David Copperfield. Editor's recommendation.