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Small Business Solutions: How to Fix and Prevent the 13 Biggest Problems That Derail Business / Edition 1

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Overview

Proven tools for solving today's most persistent entrepreneurial headaches--and keeping the focus on business growth

Operating a small business presents entrepreneurs with a continuing series of problems that need to be solved--and, usually, the smaller the business, the bigger the problems. Small Business Solutions focuses on 13 crises that crop up again and again in most small businesses, and details how entrepreneurs have identified and successfully solved them. As a longtime consultant to start-up businesses, Robert Hisrich has seen these solutions work in scores of small businesses, both in the United States and abroad. He divides Small Business Solutions into three categories--marketing, finance, and overall management--and provides market-proven solutions to problem areas in each:

  • Sales & Marketing--Turning sales into profits, focusing a business
  • Finance--Raising capital, monitoring and managing cash flow, valuing a business
  • Management--Choosing the right partner, changing style as a business grows, and more

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Product Details

  • ISBN-13: 9780071414357
  • Publisher: McGraw-Hill Professional Publishing
  • Publication date: 1/26/2004
  • Edition number: 1
  • Pages: 160
  • Product dimensions: 0.48 (w) x 9.00 (h) x 6.00 (d)

Meet the Author

Robert D. Hisrich, Ph.D. holds the A. Malachi Mixon III Chair in Entrepreneurial Studies at the Weatherhead School of Management, Case Western Reserve University. Director of start-up consultancy H&B Associates, Dr. Hisrich is the author of numerous books, including Entrepreneurship. He lives in Cleveland, Ohio.

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Table of Contents

Preface vii
Part 1 Management Problems
Problem 1 Staying Focused 3
Problem 2 Establishing the Best Organizational Form 17
Problem 3 Giving Up Control 34
Problem 4 Attracting and Retaining Employees 52
Problem 5 Choosing the Right Partner 70
Problem 6 Being Flexible and Creative 85
Problem 7 Building a Strong Company 100
Part 2 Marketing Problems
Problem 8 Focusing on a Market Niche and Customer 117
Problem 9 Going International 128
Problem 10 Growing Your Business 142
Part 3 Finance Problems
Problem 11 Raising Capital 161
Problem 12 Managing the Cash 182
Problem 13 Valuing a Business 192
Index 207
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