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Small Is the New Big Warning New Rules, New Winners Introduction: You're Smarter Than They Think
AAA Auto Parts Accountability Acorns, Infected Artists Care About The Art Atkins Benchmarks = Mediocrity Billboards That Change Bluegrass And The Cello Player Bon Jovi And The Pirates Branding Is Dead; Long Live Branding Brand My Car, Brand Me A Brief History Of Hard Work, Adjusted For Risk Burgerville Camp, Mickey Rooney, And Your Marketing Problem Carly Never Had a Chance CEO Blogs Change Junkies Check This Box China (All That Tea!)
Christmas Card Spam Clean Fire Trucks Cliff Climbing (Please Don't Fall Off)
Cliffsnotes Clinging To Your Job Title?
Clown, Are You A?
Clueless, We Are All CMO, The Plight of The Cogs Commissions (How To Invest Them)
Competence Cookies And The Technical Ignorance of Joe Surfer Cookies (The Other Kind Of Cookie)
Cover, Judging A Book By Its Criticism Cuff Links Cursive Versus Typing Customer Service, A Modest Proposal For Daylight Saving Time Digital Divide, The New Ding Disrespect Do Less Don't Go To Business School Doughnuts Echo Chamber Egomaniac Enthusiasts Fear Of Loss, Desire For Gain Feedback, How To Get Feedback, How To Give Fifty States, Flamethrowers, And Sticky Traditions Flack, As In PR Flack Flipping The Funnel Fluffernutter Fog City Chocolate Free Prize Functionality The Future Isn't What It Used To Be Gmail Grandmothers Understand The Net Now, Even Grass (No, Not That Kind)
Guillotine Or Rack?
Heinlein Hershey (No Kisses)
Hotels And The Cheap Fortune Cookie I Changed My Mind Yesterday Jetblue Jobs For Purple Cows A Job Strategy That Makes You A Loser Journalists Justin And Ashley Later Is Not An Option Local Max, How To Avoid The Local Max, How The New Marketing Changes The McDonald's Cocktail Party
Mail, The Check Is In The
"Maybe," Getting People Not To Say Maybe-Proofing Your Organization Measurement Increases Speed Mediocrity Minnesota Isn't Akron Mission Monopolies And The Death Of Scarcity Mouse Flavor Myths Naming Naming, The New Rules Of The Needle, The Vise . . . And The Baby Rattle Never, Do The No!
No Such Thing As Side Effects Only Open Big Oprah's Show?, How Much Would You Pay To Be On Optimism Opt-In Ostrich Oxymorons, Just About Painfully Simple Parsley Permission Pez And Lithuanian Language Records Pigeons, Superstitious Placebo Affect, The Palne, There Are Two Ways To Catch A Please Don't Make Me Feel So Stupid Pledge Week Podcast, Why I Don't Have A Poilâne, Remembered Polka Progress?
Promotions Prostitution Provincetown Helmet Insight Proximity Effect, The Purple Quality Question, The Wrong Recipe?, Did You Forget The Reinforcement Relax . . . , I Mean, Work On The Difficult Respect And The Fuller Brush Man Rifting Right Thing, Doing The Ringtones RSS Rules, Playing By The Safe Is Risky Sales Salinger Knew Better Satin Pillow, Visualizing The Scarcity, There's A Shortage Of Secrets To Success Selfish Wifi, Razor Blades and Halloween Sharp Needle, Big Haystack Shortcuts Short Words And The KMart Shoppers Small Is The Big New Small Is The New Big!
Socks Soda (They Even Make Mashed-Potato Flavor)
Souvenirs—Real Compared To What?
Soy Luck Club Spectrum—Is It Ours Or Theirs?
Stagnation Start Now—Hurry!
Subscriptions Talking Rabbit . . . So, A Rabbi, A Priest, And A Technorati Television Is The New Normal They Don't Care, They Don't Have To Thinking Big Torchbearers Tradition!
Trust And Respect, Courage And Leadership The Two Obvious Secrets Of Every Service Business Ubiquity Ugly, The Web Is USPS's Yellow Jersey Verbs (Gerunds, Actually)
Video? Do You Act Differently When You're On Viral?, What Makes An Idea Waffles Are Always On The Menu Wake-up Calls, A Wake-up Call About Walls, Cliffs, And Bricks Web Designers What Did You Do During The 2000s?
Who You Know Doesn't Matter Why (Ask Why?)
Woot.com And The Edge Words Working Class Wrappers Yak Shaving You Are Your References Your Very Own Printing Press Zebra Cake, Famous
Some E-Books ( In Handy Printed Form)
Posted March 16, 2009
These collected entries that best-selling marketing author Seth Godin gleaned from his blog offer a variety of world-of-work musings, from the reasons benchmarking can boost employee performance to the nature of hard work and the challenge of change. Godin himself warns that this is not a dense, researched report, but a compilation of bright ideas, inspirations and tales from the work of business. His fairly random assortment of observations includes some that are interesting, clever and useful, though perhaps not independently book-worthy (or they would be books), and others that are a bit breezy and insubstantial. He suggests reading a few pages until you find a juicy segment and coming back another day for a new sip. getAbstract thinks that's just the right recommendation.Was this review helpful? Yes NoThank you for your feedback. Report this reviewThank you, this review has been flagged.
Posted September 5, 2006
Hi, I am a Bzzagent. This means I get to try new things and then give my opinion of it to others. My recent assignment was to read 'Small is the New Big' by Seth Godin. I really have enjoyed reading his insights into everyday things. Most of it is common sense and you will catch youself shaking your head 'yes' as you read it. Hope you enjoy his rants as much as I have.Was this review helpful? Yes NoThank you for your feedback. Report this reviewThank you, this review has been flagged.
Posted June 17, 2010
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