Small Message, Big Impact: How to Put the Power of the Elevator Speech to Work for You

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Overview

Terri Sjodin is the principal and founder of Sjodin Communications, a public speaking, sales training and consulting firm. For over twenty years, Terri has served as a speaker and consultant to an impressive list of companies, industry associations, academic conferences, CEO's, and Members of the United States Congress. She is the author of New Sales Speak: The 9 Biggest Sales Presentation Mistakes and How to Avoid Them (Wiley). Terri lives in Newport Beach, CA.
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Overview

Terri Sjodin is the principal and founder of Sjodin Communications, a public speaking, sales training and consulting firm. For over twenty years, Terri has served as a speaker and consultant to an impressive list of companies, industry associations, academic conferences, CEO's, and Members of the United States Congress. She is the author of New Sales Speak: The 9 Biggest Sales Presentation Mistakes and How to Avoid Them (Wiley). Terri lives in Newport Beach, CA.

What People Are Saying

Andrea Reno
" Whether you're advocating for a community cause or pitching a business idea, Terri's creative tools provide a framework for speaking with clarity and confidence while making it easy to envision the impact of a well-designed elevator speech for the right effect." --(Andrea Reno, director of special projects, YMCA of the USA)
Congresswoman Cathy McMorris Rodgers
" Recognizing the importance of being an effective communicator, Small Message, Big Impact is an easy-to-read, easy-to-apply how-to guide for making a positive first impression and communicating with impact." --(Cathy McMorris Rodgers, U.S. Congresswoman (WA-05)
Gerhard Gschwandtner
" ...Small Message, Big Impact is an insightful yet practical book that addresses the growing challenge of communicating a vitally important message in a very short time period. If your job depends on persuading others, you'll find yourself inhaling the contents and breathing easier because your message will have more traction and you'll persuade more people to take purposeful action." --(Gerhard Gschwandtner, founder and publisher, Selling Power Magazine)
Harvey Mackay
" ...This book is the definitive how-to for the all-important three minutes that will help get your foot in the door. It will show you how to take your elevator speech from the ground floor all the way to the top!" --(Harvey Mackay, author of the #1 New York Times bestseller Swim with the Sharks Without Being Eaten Alive)
Joe Calloway
" Small Message, Big Impact absolutely helped me organize my thoughts around a new umbrella brand that we're developing. Interesting how the principles from the elevator speech can be transferred to a much bigger context." --(Joe Calloway, author, Becoming a Category of One)

Product Details

  • ISBN-13: 9781608321308
  • Publisher: Greenleaf Book Group, LLC
  • Publication date: 6/1/2011
  • Pages: 208
  • Sales rank: 182,853
  • Product dimensions: 5.80 (w) x 8.60 (h) x 1.00 (d)

Meet the Author

Terri Sjodin is the principal and founder of Sjodin Communications, a public speaking, sales training and consulting firm. For over twenty years, Terri has served as a speaker and consultant to an impressive list of companies, industry associations, academic conferences, CEO’s, and Members of the United States Congress. She is the author of New Sales Speak: The 9 Biggest Sales Presentation Mistakes and How to Avoid Them (Wiley). Terri lives in Newport Beach, CA

Interviews & Essays

A note from the Author:

Big news! Small Message, Big Impact has been picked up by a "Big 6" publisher, Penguin/Portfolio!

Please see the press release below announcing the acquisition. As you might imagine, I am thrilled to be part of the Penguin/Portfolio author family! The new edition is scheduled for release August 30, 2012! You can order the new edition by typing in Small Message, Big Impact: The Elevator Speech Effect on your search bar.

Thank you for being a "first edition" reader of SMBI! You have been a part of this amazing journey with me, and I truly appreciate your support!

With sincere gratitude,
Terri Sjodin

Customer Reviews

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Sort by: Showing 1 Customer Review
  • Posted May 31, 2011

    Superb Book!

    A fun, insightful read that reflects Ms. Sjodin's professional but real style. I listened to the audio version and now I want the book so I can have it for reference - it's that good.

    Was this review helpful? Yes  No   Report this review
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