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New social media technologies and strategies provide quick, easy solutions to many of the challenges faced by workplace training practitioners. Social media vehicles such as Twitter and Facebook, for example, can help trainers build learning communities, facilitate quick assignments, offer updates or follow-up tips, and otherwise extend the reach of the formal training event. Social Media for Trainers is the first how-to guide on the incorporation of social networking techniques into a trainer's repertoire. It covers the most popular Web 2.0 tools for instructor-created content (blogs), community-created content (wikis), micro-blogging (Twitter), and community sharing and interaction (Facebook), all with detailed instruction on conducting several training/training-related activities.
Jane Bozarth, Ed.D., is an internationally known trainer, speaker, and author. She is the author of Pfeiffer's E-Learning Solutions on A Shoestring; Better Than Bullet Points: Creating Engaging E-Learning with PowerPoint; From Analysis to Evaluation, and, with Jim Kouzes & Barry Posner, The Challenge Continues. In addition to her work as Elearning Coordinator for the state of North Carolina, USA, Dr. Bozarth is the Social Media Strategist of InSync Training, LLC and she is also a moderator of a number of popular Twitter real-time #lrnchat sessions.
Dr. Bozarth presents a clear and compelling case for incorporating social media into learning events. In addition, she provides a clear path and solid guidance on how to enhance and extend learning beyond the classroom walls. A useful feature of her book is the use of "cases" which demonstrate how real companies used real tools to achieve thier learning missions. The book provides the trifecta for trainers who are new to social media: knowledge (discussion about why you might do consider doing this), skill (screenshots and tutorials on how to use these tools), and application (true form examples and success stories). Not overly theoretical or heady, this book stands out as both practical and informative. It gives trainers the head start and direction they need to transform conventional classrooms into dynamic, learning events. Thanks Jane!
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