Social Media Marketing Essential Learning Kit

Overview

Learning Social Media Marketing: A Video Introduction features eight hours of step-by-step video instruction on social media marketing, which has become a must for today's internet marketers. Available with closed captioning and in viewable on tablets, smartphones, and computers, Learning Social Media Marketing quickly teaches viewers core techniques and tactics.
Each video chapter begins with a quick overview of the lesson and then immediately moves into an approachable ...

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Overview

Learning Social Media Marketing: A Video Introduction features eight hours of step-by-step video instruction on social media marketing, which has become a must for today's internet marketers. Available with closed captioning and in viewable on tablets, smartphones, and computers, Learning Social Media Marketing quickly teaches viewers core techniques and tactics.
Each video chapter begins with a quick overview of the lesson and then immediately moves into an approachable hands-on exercise that readers can follow to gain confidence. Topics include:
Viewers can start anywhere in the video course and add custom bookmarks wherever they'd like. The DVD features high-definition (1280x720) videos with an optional full-screen mode for an immersive learning experience. The intuitive, easy-to-use interface also features "Watch-and-Work" mode so viewers can follow along and practice with the downloadable tutorial files as they learn.
Social Media Marketing: An Hour a Day eschews theoretical surveys of social media marketing to focus on practical, how-to advice for understanding social media, developing a social media marketing strategy, implementing the campaign, and then measuring results.
Full of interesting case studies, step-by-step guides, and hands-on tutorials and written in the popular An Hour a Day format, in which intimidating topics are broken down into easily approachable tasks, this book is sure to help marketers and advertisers at all levels develop, implement, and measure successful social media marketing campaigns.

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Product Details

  • ISBN-13: 9781118738443
  • Publisher: Wiley, John & Sons, Incorporated
  • Publication date: 5/28/2013
  • Edition number: 1
  • Pages: 400
  • Sales rank: 1,395,792
  • Product dimensions: 17.50 (w) x 9.30 (h) x 1.50 (d)

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