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From the Publisher"A superb collection that is both eclectic and remarkably comprehensive. Every chapter illustrates the great intellectual progress and potential gains from exchange between the parts of economics (decision and game theory) and psychology (social psychology), which are perhaps the most naturally overlapping parts of their respective disciplines."
—Colin F. Camerer
Axline Professor of Business Economics, Caltech
"This outstanding volume represents an ambitious effort to unify social psychological and economic perspectives on human behavior. It succeeds beautifully. De Cremer, Zeelenberg, and Murnighan have assembled a first-rate collection of rich and provocative essays by leading scholars in this enterprise. The scope of the book is impressive, encompassing issues ranging from trust, fairness, cooperation, and altruism to human motivation and decision making. Whether you are a social psychologist or an economist, you will find something worth reading in this volume. I highly recommend it for anyone who hopes to stay on top of what's happening in this exciting, fast-moving field."
—Roderick M. Kramer
William R. Kimball Professor of Organizational Behavior, Stanford Business School