Software Product Management and Pricing: Key Success Factors for Software Organizations

Software Product Management and Pricing: Key Success Factors for Software Organizations

by Hans-Bernd Kittlaus, Peter N. Clough
     
 

ISBN-10: 3642095704

ISBN-13: 9783642095702

Pub. Date: 11/19/2010

Publisher: Springer Berlin Heidelberg

Software product management and pricing are key success factors for any organization providing software, be it a software company or an organization responsible for software in a company that belongs to a different industry. After defining the term "software product" and looking at the business and organizational sides, the core elements of software product

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Overview

Software product management and pricing are key success factors for any organization providing software, be it a software company or an organization responsible for software in a company that belongs to a different industry. After defining the term "software product" and looking at the business and organizational sides, the core elements of software product management and pricing are discussed. Recommendations are given on how to deal with these elements depending on different types of organizations and products in order to achieve the long-term success.

Product Details

ISBN-13:
9783642095702
Publisher:
Springer Berlin Heidelberg
Publication date:
11/19/2010
Edition description:
Softcover reprint of hardcover 1st ed. 2009
Pages:
232
Product dimensions:
6.00(w) x 9.10(h) x 0.80(d)

Table of Contents

Software Products: Terms and Characteristics.- Software as a Business.- The Elements of Software Product Management.- The Elements of Software Pricing.- Software Product Management and Pricing in the Company Structure.- Summary and Outlook.

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