The Southwest Airlines Way: The Power of Relationships for Superior Performance

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The Southwest Airlines Way: The Power of Relationships for Superior Performance Pub. Date: 4/14/2005 Publisher: McGraw-Hill Companies, The
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The Southwest Airlines Way: Using the Power of Relationships to Achieve High Performance Pub. Date: 12/19/2002 Publisher: McGraw-Hill Companies, The
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The Southwest Airlines Way: Using the Power of Relationships to Achieve High Performance (CD - Abridged, 4 CD's, 4 hrs. 30 min.) Pub. Date: 2/15/2004 Publisher: America Media International

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The Southwest Airlines Way: Using the Power of Relationships to Achieve High Performance (Cassette - Abridged, 3 cassettes, 4 hrs. 30 min.) Pub. Date: 2/15/2004 Publisher: American Media International

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Overview

"If you look at Southwest Airlines, and I admire what they do, they've been the most successful airline in the industry."

—Gerard Arpey, CEO, American Airlines

"Through extensive research Jody Hoffer Gittell gets to the bottom of what has sustained Southwest Airlines' positive employee relations and high performance through good and bad times."

—Thomas A. Kochan, professor, MIT Sloan School of Management, MIT Global Airline Industry Program

In an industry with losses in the billions, Southwest Airlines has an unbroken string of 31 consecutive years of profitability. The Southwest Airlines Way examines how the company uses high-performance relationships to create enormous competitive advantage in motivation, teamwork, and coordination among employees. It then goes further to show how any company can foster these powerful cooperative relationships and explains how to:

Lead with credibility and caring
Invest in frontline leaders
Hire and train for relational competence
Use conflicts to build relationships
Make unions its partners, not its adversaries
Build relationships with its suppliers

Product Details

ISBN-13: 9780071458276
Publisher: McGraw-Hill Companies, The
Publication date: 4/14/2005
Edition number: 1
Pages: 320
Sales rank: 200,578
Product dimensions: 6.00 (w) x 9.00 (h) x 0.77 (d)

Meet the Author

Jody Hoffer Gittell is an assistant professor of management at Brandeis University and faculty member of the MIT Global Airline Industry Program. She focuses on human resources and operations management, and frequently presents the results of her work to managers, researchers, and policymakers.

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Average Rating 5

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Anonymous

Posted June 11, 2004

Packed With Knowledge!

If you¿ve wondered what¿s behind Southwest Airlines¿ uncommon success, wonder no more. Author Jody Hoffer Gittell lays it all out in The Southwest Airlines Way. Gittel, a university professor, explains that at Southwest Airlines, relationship building and collaboration aren¿t just given lip service ¿ they¿re a condition of employment. This is an excellent case study of the airline and its competitors, wherein Gittell reveals the characteristics that make Southwest shine, traits other airlines have tried hard to emulate. She makes a compelling case for the power of relationships inside, outside and at all levels of the corporate hierarchy. Meticulously researched and offering abundant industry testimonials, this corporate exploration doesn¿t feel like yet another marketing book. We think this excellent exposition is just the ticket for corporate leaders who want to know not just how Southwest did it, but how they can do it too.

1 out of 1 people found this review helpful.
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Anonymous

Posted May 11, 2003

Best Author Interview on Business Beat Live

It's a great read on how Southwest Airlines, using various relationships between management and employees, has been able to increase productivity and profitability and sustain a 30 year record of growth and profitability. It is a must read for any C.E.O., manager or business owner, in any type of business, who wishes to achieve far greater success in their business in those areas of both productivity and profitability. As the Executive producer and host of the highly acclaimed business tv show, Business Beat Live I can truly say that this book ranks a 10! Read it and you will see why!
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Anonymous

Posted February 4, 2003

Great Research and Powerful Conclusions

After I read a business book I don't store it by subject or author. Instead I put it in one of three sections (four if you count the recycling bin). The first is for important manuscripts that I'm glad I've read and may go back to someday. The second is for the authors who've surprised me with an idea or phrase earning a page flag or a highlight. And the third is a messy stack (within arms reach) of books with numerous flags, dog-eared corners, notes in the margins and even a news clipping or three. I consider this third section my decision making "arsenal". I go to there often to get the firepower I need to keep myself or my clients moving in the right direction. I just added them up. Jody Hoffer Gittell's "The Southwest Airlines Way" has six flags, 29 dog-eared pages, about a hundred paragraph highlights. That's after my first reading (on the plane to New York). Next week I'll go through it again and (I'm sure) add some more. Then I'm confident it will deserve a place along side "The Service Profit Chain", "Maslow on Management", my collection of Mary Parker Follett's writings and 15 or 20 others (it's too messy to be exact) in my decision making arsenal for 2003 and beyond. I can't give anything five stars so don't hold that against the author (it's all those years of strict Catholic education). But if you are like me, trying to figure out how to create the requisite level of accountability without losing any of the switched on, highly adaptive, problem solving kind of teamwork you see in the best service organizations "The Southwest Airlines Way" will give you great firepower. 4 and one half stars! Laurence Haughton author of "It's not the big that eat the small...It's the FAST that eat the slow"
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Anonymous

Posted March 11, 2003

Hit The Nail Right On The Head

The professor has provided a accurate and meaningful description of the management philosophy that has made Southwest not only a great airline but also THE great American corporation. Every manager and management student should read, digest and put into practice the people skills descibed is this textbook for both business and personal success.
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Posted October 31, 2010

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