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--Jeffrey K. Liker, PhD, author of The Toyota Way and Toyota Under Fire
Ever watched the news and felt like something was missing? Or read a news story and felt like you were being misled? This book explains why.
The news industry has changed dramatically in recent years and not for the best.
From Sarah Palin to Toyota, from science to environmental advocacy, the waters of truth are frequently muddied by the news media. This book reviews studies about the news media by researchers, it describes the author's personal experiences in dealing with reporters and it details a number of real-life examples that dig deep beyond headlines.