Sports Economics / Edition 2

Sports Economics / Edition 2

by Rodney D. Fort
     
 

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ISBN-10: 0131704214

ISBN-13: 9780131704213

Pub. Date: 05/28/2005

Publisher: Prentice Hall

This unique book applies economic theory to the business of sports. It deals mainly with professional team sports (with a section devoted to college team sports), showing how supply and demand join at the market level, and how team owners act together through their leagues (or athletic departments through the NCAA) to facilitate their market power. This book will help

Overview

This unique book applies economic theory to the business of sports. It deals mainly with professional team sports (with a section devoted to college team sports), showing how supply and demand join at the market level, and how team owners act together through their leagues (or athletic departments through the NCAA) to facilitate their market power. This book will help the reader understand the business side of sports and how it impacts the games seen at the stadium or in the arena. Topics covered in this book are: demand, supply, and sports market outcomes; the market for talent and labor relations; government and the sports business; and college sports. With amusing anecdotes and interesting stories about sports business personalities, this book is for anyone who is involved in the economic side of sports and sports management.

Product Details

ISBN-13:
9780131704213
Publisher:
Prentice Hall
Publication date:
05/28/2005
Edition description:
REV
Pages:
552
Product dimensions:
7.78(w) x 9.40(h) x 1.01(d)

Table of Contents

1. Warm-Up: The Business Of Sports

2. Demand and Sports Revenue

3. The Market For Sports Broadcast Rights

4. Team Cost, Profit and Winning

5. Sports Market Outcomes I: Leagues, Team Location, Expansion, And Negotiations

6. Sports Market Outcomes II: Leagues And Competitive Balance

7. The Value Of Sports Talent

8. The History Of Player Pay

9. Labor Relations In Pro Sports

10. Subsidies And Economic Impact Analysis

11. The Stadium Mess

12. Taxes, Antitrust, And Competition Policy

13. College Sports

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