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A practical guide to producing standardized, and reliable, interviews, this volume represents a blending of social science theories of interviewing dynamics, the authors' own extensive research on interview-related error and research evidence from other prominent methodologists.
What is a Standardized Survey Interview?
What is Interviewer-related Error?
Standardized Interviewing Techniques
Establishing the Context for the Standardized Interview
The Role of Question Design in the Standardized Interview
Interviewer Selection and Interviewer-Related Error
How to Reduce Interviewer-Related Error in Surveys