Start and Run a Copywriting Business

Start and Run a Copywriting Business

by Steve Slaunwhite
     
 

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Make writing your business! Corporations and agencies outsource most of their copywriting and need copywriters more than ever today—including for Internet marketing. Most copywriters cannot keep up with the demand for their services, and many make between $50,000 and
$150,000. Start & Run a Copywriting Business is your essential guide to getting started

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Overview

Make writing your business! Corporations and agencies outsource most of their copywriting and need copywriters more than ever today—including for Internet marketing. Most copywriters cannot keep up with the demand for their services, and many make between $50,000 and
$150,000. Start & Run a Copywriting Business is your essential guide to getting started and prospering in an industry that offers substantial income, flexible hours, and stimulating work. This book will provide new copywriters and old pros alike with proven,
step-by-step strategies on how to find and keep clients, complete common copywriting tasks, set up an effective office, and overcome the unique challenges inherent in this business. Topics covered include:

Deciding if copywriting is for you
Mastering basic copywriting techniques
Getting started in the business
Setting rates and quoting on assignments
Tapping into top markets
Effectively marketing your services
Managing your work, time, and money
Troubleshooting and getting help
Turn your talent into dollars by learning to write ads, brochures,
direct mail, websites, and business-to-business and e-mail marketing materials. Start & Run a Copywriting Business will show you how to write copy your clients will love.

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Product Details

ISBN-13:
9781551803067
Publisher:
Self-Counsel Press, Inc.
Publication date:
09/01/2004
Series:
Start and Run a Profitable Series
Edition description:
BK&CD-ROM
Pages:
232
Product dimensions:
8.34(w) x 9.60(h) x 0.54(d)

Meet the Author

Steve Slaunwhite is a recognized copywriting expert with 20 years' experience. He is a winner of numerous awards and has written for more than 150 clients, including 43 in the Fortune 500.

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