Rieva Lesonsky (Irvine, CA), a nationally recognized expert on small business, provides guidance, inspiration and advice to millions of entrepreneurs each month as senior vice president / editorial director of Entrepreneur magazine.
Start Your Own Business: The Only Start-Up Book You'll Ever Needby Rieva Lesonsky, Entrepreneur Group, Entrepreneur Magazine
Whether you're just thinking about starting a business, have taken the first steps, or already own your own business, this comprehensive, easy-to-understand guide can help ensure your success. Written in a friendly, down-to-earth style, Start Your Own Business walks you through every step of the start-up process, from evaluating your business idea to laying the groundwork to running day-to-day operations. You'll learn how to conduct market research, choose a business structure, create a winning business plan, handle your bookkeeping and taxes, run your business from home, and much more. Dozens of sample forms, work sheets, charts, graphs and illustrations make understanding even the most complex business issues a breeze.
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I enjoyed reading this book, it gave me good insight on how to start my own busines. Another good book I found is 'The Wal-Mart Way' by Don Soderquist which helped me succeed in the business world.