Start Your Own Event Planning Business: Your Step-by-Step Guide to Success

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Celebrate All the Way to the Bank

Weddings, parades, fairs, graduations, conferences, political rallies, fashion shows-what do they have in common? Everyone would rather have someone else plan and conduct them! That someone else can be you if you're a professional event planner who knows how to develop a theme, find a location, arrange entertainment, plan transportation and do the myriad things needed to pull ...

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Overview

Celebrate All the Way to the Bank

Weddings, parades, fairs, graduations, conferences, political rallies, fashion shows-what do they have in common? Everyone would rather have someone else plan and conduct them! That someone else can be you if you're a professional event planner who knows how to develop a theme, find a location, arrange entertainment, plan transportation and do the myriad things needed to pull an event off successfully.

Learn everything you need to know to get started in one of today's hottest-and most lucrative-businesses:

  • How to stay abreast of the newest entertainment, food and decoration options
  • Hot new industry trends, from environmentally friendly parties to extravagant first birthday parties and more
  • How to build a loyal customer base for large and small events
  • Targeted strategies for planning commercial events, political events, civic events, social events and more
  • The latest information on the use of technology in event planning

With gross profits averaging 30 to 40 percent, you can easily earn six figures a year planning and conducting events-and have a blast in the process. If you're looking for a flexible schedule, a wide variety of responsibilities and new adventures every week, event planning is the business for you.

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McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

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