Starting Your Career as a Freelance Web Designer

Starting Your Career as a Freelance Web Designer

by Neil Tortorella
     
 

Break out of the cubicle and gain the business savvy you need to launch your own freelance web design business with Starting Your Career as a Freelance Web Designer! Written by seasoned pro Neil Tortorella, this book guides web designers step-by-step down the path to success and helps them avoid common pitfalls. Jam-packed with practical know-how, this book

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Overview

Break out of the cubicle and gain the business savvy you need to launch your own freelance web design business with Starting Your Career as a Freelance Web Designer! Written by seasoned pro Neil Tortorella, this book guides web designers step-by-step down the path to success and helps them avoid common pitfalls. Jam-packed with practical know-how, this book also contains the wisdom and advice of noted industry authorities and business leaders. Readers will learn how to draft a solid business plan, negotiate contracts, manage time and money, deal with taxes, manage projects and clients, determine rates, and create winning proposals.

Editorial Reviews

Library Journal
Tortorella, an award-winning graphic designer with more than 30 years of freelance experience, has done his best to create the essential business manual for the freelance web designer. This is not a book about how to design websites; it is about managing the financial, legal, and business realities of being a freelance web designer. Tortorella effectively explains the "rules" of this career in an accessible and readable format. Part One deals with the fundamentals of being a freelancer, including analyzing one's abilities and talents, formulating a business plan, understanding taxes and insurance, and finding trusted business advisers. In Part Two, Tortorella discusses the necessary proficiencies of the portfolio, proposals, project management, and marketing. Tips designed to inform and protect the novice are noted throughout. VERDICT Highly recommended. Tortorella's contribution is the nuts-and-bolts handbook for success in the field of freelance web design and will find a ready audience with the fledgling right-brain designer or the college student considering web design as a career.—Jane Scott, George Fox Univ. Lib., Newberg, OR

Product Details

ISBN-13:
9781581158595
Publisher:
Skyhorse Publishing
Publication date:
09/01/2011
Series:
Starting Your Career Series
Pages:
256
Sales rank:
1,123,390
Product dimensions:
8.76(w) x 6.08(h) x 0.68(d)

Meet the Author

Neil Tortorella has been strumming a guitar since he was thirteen. He’s also been the singer of countless songs in a few bands along the way. A well-known graphic designer, writer, and marketing consultant by day, he’s a player by night and on the occasional weekend. He’s no stranger to the ups and downs of a creative career and brings those insights to his writing. He is the author of Starting Your Career as a Freelance Web Designer (Allworth Press, 2011).

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