Statistics for Management and Economics (with CD-ROM) / Edition 8

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STATISTICS FOR MANAGEMENT AND ECONOMICS, 8e, emphasizes applications over calculation. It illustrates how vital statistical methods and tools are for today's managers—and teaches you how to apply them to real business problems. Using a proven three-step "ICI" approach to problem solving, the text teaches you how to IDENTIFY the correct statistical technique by focusing on the problem objective and data type; how to COMPUTE the statistics doing them by hand, using Excel, or using MINITAB™; and how to INTERPRET results in the context of the problem. This unique approach enhances your comprehension and practical skills. The text's vast assortment of data-driven examples, exercises, and cases covers the various functional areas of business, demonstrating the statistical applications that marketing managers, financial analysts, accountants, economists, and others use. These comprehensive applications give you hands-on practice, while solid pedagogical elements make the material more accessible and easy to apply to your world. In addition, learning resources such as CengageNOW and the Student Suite CD-ROM maximize study time to help you achieve the results you want. Completely up-to-date, the eighth edition offers comprehensive coverage, current examples, and Excel 2007 and MINITAB 15™ content.

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Editorial Reviews

Emphasizing applications and basic concepts, the new edition of this text offers 19 Java applets; several Excel spreadsheets; improved and expanded Data Analysis Plus add-ins for Excel; chapter opening examples illustrating uses of techniques; new spreadsheets that perform calculations associated with portfolio diversification and pay equity; applications boxes showing fundamental applications of statistics in finance, marketing, human resources and operations management, accounting, and economics. The included CD-ROM contains additional learning tools, applications, and a study guide. Annotation c. Book News, Inc., Portland, OR (
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Product Details

  • ISBN-13: 9780324569490
  • Publisher: Cengage Learning
  • Publication date: 1/8/2008
  • Series: Available Titles Aplia Series
  • Edition description: Older Edition
  • Edition number: 8
  • Pages: 976
  • Product dimensions: 8.23 (w) x 10.13 (h) x 1.42 (d)

Meet the Author

Dr. Gerald Keller is Professor of Business at Wilfrid Laurier University, where he has taught statistics, management science, and operations management since 1974. He also has taught at the University of Toronto, the University of Miami, McMaster University, the University of Windsor, and the Beijing Institute of Science and Technology. Dr. Keller has consulted with banks on credit scoring and credit card fraud and has conducted market surveys for the Canadian government on energy conservation. The author of APPLIED STATISTICS WITH MICROSOFT EXCEL, Dr. Keller has also been published in Omega, IIE Transactions, Decision Sciences, Infor, Economics Letters, and Archives of Surgery.

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Table of Contents

1. What Is Statistics? PART 1: DESCRIPTIVE TECHNIQUES. 2. Graphical and Tabular Descriptive Techniques. 3. Art and Science of Graphical Presentations. 4. Numerical Descriptive Techniques. 5. Data Collection and Sampling. PART 2: PROBABILITY. 6. Probability. 7. Random Variables and Discrete Probability Distributions. 8. Continuous Probability Distributions. 9. Sampling Distributions. PART 3: INTRODUCTION TO STATISTICAL INFERENCE. 10. Introduction to Estimation. 11. Introduction to Hypothesis Testing. PART 4: STATISTICAL INFERENCE: ONE AND TWO POPULATIONS. 12. Inference about a Population. 13. Inference about Comparing Two Populations. PART 5: STATISTICAL INFERENCE: ANALYSIS OF VARIANCE AND CHI-SQUARED TESTS. 14. Analysis of Variance. 15. Chi-Squared Tests. PART 6: REGRESSION. 16. Simple Linear Regression and Correlation. 17. Multiple Regression. 18. Model Building. PART 7: ADDITIONAL TOPICS. 19. Nonparametric Statistics. 20. Time Series Analysis and Forecasting. 21. Statistical Process Control. 22. Decision Analysis. 23. Conclusion. Appendix A: Data File Sample Statistics. Appendix B: Tables. Appendix C: Answers to Selected Even-Numbered Exercises. Index.

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