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Stop Selling Vanilla Ice Cream: The Scoop on Increasing Profit by Differentiating Your Company Through Strategy and Talent
     

Stop Selling Vanilla Ice Cream: The Scoop on Increasing Profit by Differentiating Your Company Through Strategy and Talent

by Steve Van Remortel
 

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If you are like most business owners and leaders today, you feel stuck working constantly ''in'' your business, for little return. Profit guru Steve Van Remortel has the solution. The Stop Selling Vanilla Ice Cream ® process offers an easy-to-follow strategic planning and talent development methodology to work “on” your business that leads to a

Overview

If you are like most business owners and leaders today, you feel stuck working constantly ''in'' your business, for little return. Profit guru Steve Van Remortel has the solution. The Stop Selling Vanilla Ice Cream ® process offers an easy-to-follow strategic planning and talent development methodology to work “on” your business that leads to a real differentiation and a high-performance team ready to deliver it. You will discover the answer to the most important strategic question for your business: Why will a customer choose you over your competitors?

The Stop Selling Vanilla Ice Cream process focuses on creating individual, team and organizational performance breakthroughs through the optimization of strategy and talent. Using the unique code found in your book, you will have access to a complementary detailed online assessment that clearly identifies your behavioral style, workplace motivators, and soft skills. Applying the assessment results within your teams creates a foundation for a talent management system to help you select, develop and retain the people you need to implement your strategy.

Utilizing the tools and templates on www.stopsellingvanillaicecream.com, you can implement the process into your organization by following the inspiring true story of Connecting Cultures. Our battle cry is “Those Who Plan – PROFIT ®, because over ninety percent of Steve's hundreds of clients experience an increase in sales and profits in the first year after completing the process. Those same results and the process to create them are now available to you. It's time to stop selling vanilla ice cream.

Product Details

BN ID:
2940015623161
Publisher:
Greenleaf Book Group, LLC
Publication date:
09/27/2012
Sold by:
Barnes & Noble
Format:
NOOK Book
Pages:
256
Sales rank:
1,264,350
File size:
9 MB

Meet the Author

Steve Van Remortel is an entrepreneur, strategist, certified behavioral analyst, author, and speaker driven by two professional passions--strategy and talent. He educates and inspires business leaders on how to create real differentiation for their company leading to consistent and significant increases in sales and profitability. Steve is motivated by helping position business leaders, their families and their employees for long-term prosperity. As founder and chief strategist at SM Advisors, he has helped clients from more than three hundred industries work through more than one thousand strategic planning sessions.

For the record, his favorite ice cream flavor is Chocolate Chip Cookie Dough.

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