Store Presentation and Design, No. 2

Overview

*Creative, cutting-edge visual merchandising

*More than 250 color photographs show how to make the store sell

Here are the finest examples of in-store visual merchandising—displays that show how creative design, architecture, lighting, fixture choice, and merchandise presentation can turn selling space into sales. Store Presentation and Design No. 2 illustrates exactly how store design, visual merchandising, and display have become closely interrelated, and it keeps designers abreast of the latest trends in ...

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2006 Hardcover Fine 1584711094 This item is over sized and may require additional postage to ship. Dust jacket shows some very light rubbing, is otherwise is clean and bright. ... The boards underneath are clean and straight. Interior text block is straight and firm, and free of markings. A very attractive copy. Jacket Condition: Near Fine. Size: 4to-over 9 3/4 in-12 in Tall. Year: 2006. Read more Show Less

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Overview

*Creative, cutting-edge visual merchandising

*More than 250 color photographs show how to make the store sell

Here are the finest examples of in-store visual merchandising—displays that show how creative design, architecture, lighting, fixture choice, and merchandise presentation can turn selling space into sales. Store Presentation and Design No. 2 illustrates exactly how store design, visual merchandising, and display have become closely interrelated, and it keeps designers abreast of the latest trends in materials, fixtures, lighting, interior design, store layout, props, and signage. The store itself is the most effective salesperson—learn to use merchandising to showcase merchandise, project the store's image, entice the customer to buy, and create a customer's most lasting impression.

The advisory board of the Retail Design and Visual Presentation is a veritable who's who of the store presentation and design world: Stephen Allen of Pucci, Rick Brown of Parisian, Mary Constantini of Daffy's, Sal Lenko of Saks Fifth Avenue, Rick Schlenther of Carson Pirie Scott, Brian Preussker of Macy's West, and Gilbert Vanderweide of Henri Bendel.

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Product Details

  • ISBN-13: 9781584711094
  • Publisher: Visual Reference Publications, Incorporated
  • Publication date: 7/25/2006
  • Pages: 176
  • Product dimensions: 8.80 (w) x 11.10 (h) x 1.10 (d)

Table of Contents


Introduction     7
Store Design and Presentation
Levi's, London, UK     10
Levi's for Girls, Paris, France     18
Levi's Rivet, Birmingham, UK     22
Levi's exhibit @ Clothsshow Live, London, UK     24
Moschino Boutique, Milan, Italy     28
Moschino, Paris, France     33
Moschino Cheap and Chic, Milan, Italy     34
La Maison Hermes, Tokyo, Japan     38
Hermes, Singapore     42
Emporio Armani, New York, NY     46
Giorgio Armani Boutique, Shanghai, China     50
Emporio Armani, Shanghai, China     53
Emporio Armani, Edinburgh, Scotland     56
A/X, New York, NY     60
Burberry, Milan, Italy     64
Burberry, Rome, Italy     68
Coach, Ginza, Tokyo, Japan     72
Coach, Shibuya, Tokyo, Japan     76
Marni, London, UK     80
Marni, Milan, Italy     84
Marni, Los Angeles, CA     86
Raoul, Millenia Walk, Suntec City, Hitachi Towers, Singapore     88
Miss Sixty, Aventura, FL     94
Miss Sixty, Cologne, Germany     100
Principles, Watford, UK     104
Principles, Solihull, UK     108
Playboy Las Vegas, NV     110
Timberland, Tokyo, Japan     114
Timberland Boot Company, London, UK     118
Timberland, Macy's, New York, NY     122
Speedo, London, UK     124
Speedo, Vendor Shop & Fixtures, London, UK     128
Michael K, New York, NY     130
Key West Aloe, Key West, FL     138
Jacques Despars, Place Rosemere, QC, Canada     142
Jacques Despars Kiosk, Malls in Canada     146
Window Display and Presentation
On Display's Death - And Resurrection     148
Peter Rank & Froehlich Furs     152
Liberty of London     156
Moschino Window Displays - Milan     166
Moschino Window Displays - New York     168
Priape     170
Index     174
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